Hi, Nice to meet you. I manage all marketing and sales for Ometria a SaaS Ecommerce Intelligence platform. What technology are you trying to sell? Would you be able to tell me more about your current business model, product and goals? Regards, Ed
There are a number of best practices -- and, generally, they are universal regardless of your product or service. The one that I would stress above all others is: Understand Your Customer. That is, resist the temptation to "jump in and build something", take some time to interview prospective c...
The worst motivation for starting a business is the need for income. A business has to be built over time based on meeting a market need. Of course a business must make money to be successful, but this can take a bit of time. So, the real need is to use the online world to make money. Based on y...
I used to sell event sponsorships via phone, so I think you can sell everything if you want, but you need to make pre-sale emails, find great contacts e t. c. Try to sell expensive tickets on business events, for example. The % you can get from organisers also depends on your negotiation skills, ...
By learning how to be resourceful. Getting the money you need from the people who have it. Take a current look at your assets and if you can use them to secure funds. Look at your network is there people who may be interested in investing. Bootstrap, start a kickstarter, low interest business loa...
If your team is releasing updates constantly & there are edits to the list of features to do, Kanban would be the way to go. AGILE is best when everything is defined and would not change. I work in a company that worked on AGILE. But the nature of our team's work would constantly have numerous c...
Move quickly and build a brand. Leave them a step behind trying to copy you while you define the market.
I would need more details to understand that nature of your product but i would encourage the following exercises: 1. Pre-sales: the ultimate validation is getting people to agree to pre purchase your product. What I mean is actual exchange of money. This can be done through kickstarter or less...
I worked for a large outdoor product manufacturer that sold into stores such as Target, REI, Dick's Sporting Goods, Cabela's, etc. As you can imagine, if you are not one of their regular suppliers, getting even 5 minutes of the buyer's time will be no small feat. Depending on what market your...
Never launch before your value prop is clear. If your product is new and innovative you must pair it with affordability. If you have that even a buggy incomplete value prop will be preordered and otherwise welcomed. If your value prop is unclear you won't be able to efficiently edit and then re ...