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Results for: Social Media

Social media is very useful for B2B SaaS companies. The level of targeting on places such as Twitter and Facebook are very useful to hit the right people/companies. LinkedIn is also another useful tool for B2B Advertising. On Twitter/Facebook, you can potentially target users of your SAAS, or c...

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I've loved Reddit.com from a viral / incoming traffic point of view, but you've got to be a broad contributor, ensuring that you post non-business content and interact on other's contributions. If you only self-promote, you'll quickly get banned from the "sub-reedits" you really want to post to. ...

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I work extensively in the healthcare market. In particular I have quite a bit of experience marketing to MDs and other healthcare providers. And in my experience - that audience is not likely to be reached via social media. Medical professionals (particularly MDs) are mainly offline. Online bus...

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Hi! Happy to answer this question. Initially, I'd ask "what are you tracking at present?" And "what are your goals?" Software wise, I love to use a few tools for Twitter. Hootsuite to schedule relevant content (and not all tweets should be scheduled--happy to touch on this more), Tweetreach to ...

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The most important thing to understand is your audience, or rather your target customer. In the beginning, it can be a bit overwhelming to all of a sudden tackle half a dozen social media platforms and do them all well. Focus on just one or two platforms where you know your ideal customers ar...

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Well if you built the app then I would suggest add a means to allow the community to flag inappropriate messages, then start banning the responsible users.

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Hey! So if you just need it for purely scheduling, Buffer is no-fuss and I would 100% recommend them. BUT if you want to manage comments/engagements, have in-depth reporting and analytics, I would recommend Sprout Social. I haven't tried Hubspot before, but I've used Sendible and Planable. If yo...

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Hi, I've spent my career in Business to Business sales. If you're not willing to make sales calls or deal with clients yourself, there are really only two options: 1. Create an interface for order taking and rely on marketing efforts. 2. Figure out a way to pay others to make the sales calls fo...

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Hi, I'm a two-time best selling author and have written a book on Social Media called "Social Media Isn't Social If You're Shouting!" I've also appeared on TV, local radio and in various publications discussing social media and local small business marketing strategies. Using these strategies I b...

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