Congrats on both building your product and getting it out there! I have 2 tips for you... Tip #1: Consider a shift in the way you are thinking about this... Your question states that you are looking for an "outstanding idea" to monetize your app. So here's the shift in thinking: Consider that the "best" ideas are those that your market loves (and not necessarily the ones that YOU love). In other words - you don't choose the best idea and then the market buys your product... It's the other way around! Your market buys your product AND THEREFORE it's the best idea. Once you "get" this shift in thinking it frees you to start really getting into the heart and mind of your market. Only then will you be able to tap into what drives them to buy. In other words - where the monetization of your product really is. Tip #2: Realize that no one is in a better position to create the components of success in your business than YOU. YOU created the product. YOU solved a problem. And YOU will have to create the business model and marketing plan that leads to your success! A good coach (like what you are looking for here on Clarity) will help you discover and create this outstanding idea (versus "give" you the great idea). Tiger Woods' coach doesn't play Tiger's shots FOR him... He helps Tiger play HIS best game. If these tips make sense to you - then send me a message and let's schedule a call to get you on the path to making some money with your amazing app! In any case - I wish you massive success. Cheers, David

Great Question! I see you are not looking to spend too much money on this so my recommendation would be to use free tools that will only cost you the time you take to set them up yourselves. 1. Accommodating contacts (engaged vs not engaged, segmenting, custom fields and flexible reporting). For this I would recommend you use Podio. It is free for up to five users and will let you do all that and more. You can set up your templates with all the fields you want (drag & drop) and they are completely dynamic so you are welcome to change them at any point in time. 2. One Place to See All Interactions. I would use Mandrill (from the makers of Mailchimp) to send and track all mail related interactions. They have webhooks that you can use to create all sorts of custom workflows behind the scenes. Of course this also means you can integrate it with Podio's excellent API to keep all your data in the same place. Eventually you could even code in a workflow that would drip customized your content to subscribers using Mandrill. Essentially removing any need for additional software. Best of luck! And let me know if you have any more questions!

I am not a lawyer and am not giving you professional advice here. Merely discussing the topic. I see what they are getting from you...but what are you getting from them? You lose control...they get your expertise...you can be booted out at any time thereafter. I don't see the upside. If they want your expertise, they can pay you for it: hire you, license your product, etc. If they don't want to work with you as a separate entity, that should tell you a lot about their true intentions and how badly they truly need you (or don't). I personally would not get involved in an offer like the one you've described. You can still be friendly, offer to work together, be complimentary as you say, but I don't see any reason for you to give up control for a few shares in someone else's company, transfer your knowledge, and then be at risk of being kicked out because they don't need you any more. Plus, do you really want to be a minority shareholder and treated like an employee, rather than the owner? I suppose you could have a legal agreement drafted but secrecy never lasts and your insights WILL be leaked sooner or later. I also doubt your position in the firm can be protected. Speak to an attorney as I am not an attorney.

Here’s a focused list of best practices to manage and retain independent service providers (like Lyft drivers) in a two-sided marketplace: 1. Treat Providers as Customers They’re just as critical as users. Offer onboarding support like video tutorials and 1:1 chat. Simplify the application and approval process. Follow up after their first service delivery. Ask yourself: Would I enjoy this experience if I were them? 2. Provide Consistent Earnings Opportunities Make earning predictable. Show estimated demand by area and time. Offer guaranteed minimum earnings for new joiners. Run promotions based on their availability, not just platform needs. 3. Build Transparent, Fair Policies Trust breaks fast. Publish clear rules for deactivation or penalties. Give providers a chance to appeal. Communicate policy changes early and clearly. 4. Keep the App Reliable and Simple Fewer taps. Fewer surprises. Optimize the service flow—no unnecessary steps. Test features with top providers before wide rollout. Fix bugs fast and share timelines when something breaks. 5. Recognize and Reward Good Work Make good behavior visible. Rank them fairly and allow customer compliments. Send personal messages or small bonuses for milestones. Highlight top providers on leaderboards or spotlights. 6. Offer Flexibility Without Chaos They want control—support it. Let them choose work hours with visibility into demand. Allow pause/resume without penalty. Offer “preferred zones” or customer types when possible. 7. Keep Feedback Loops Open Don't just collect feedback. Act on it. Send short monthly surveys with 2-3 actionable questions. Host live Q&A sessions or town halls. Show how feedback led to changes. 8. Build Community, Not Isolation Reduce churn by increasing belonging. Create forums, Discords, or WhatsApp groups by region. Encourage mentorship between experienced and new providers. Share stories of impact, not just transactions. 9. Monitor Churn Indicators Act before they quit. Watch for drop in weekly logins or jobs completed. Auto-trigger outreach if they haven’t logged in for 7+ days. Survey exit reasons in-app to collect real data. 10. Pay Fast and Accurately Nothing matters more than trust in money. Offer instant payout options (even if it costs a fee). Share daily earnings breakdowns with full clarity. Resolve disputes in less than 24 hours.

This obviously depends highly on the domain/industry that you are in. I can create a market place for, say, legal advice, tomorrow and have plenty of demand. I just need to make it a market place for free legal advice from top-lawyers. However, the supply will be hard to come by. Or I could get plenty of supply if I make it a marketplace for $1000/hr legal advice, no education required for the supplier. In which case the demand will be lacking. It can be quite tricky to find the equlibrium (indeed one might not exist) and I don't see how any generic advice could help. If you have managed this though, your problem should only be about reaching people. In that case, you either need to find the "home turf" of your suppliers or your buyers depending on which party you lack, go there and announce that people are looking to pay them money or people will help them solve their problem.

Hi there... I would say the reasons would be potentially three-fold. (1) Obviously if your name was a little "weird" as in for whatever reason no longer fitted with what you are doing... (2) If something "bad" had been associated with your current name, so in your marketplace, your name no longer means good things, it would be worth considering changing your business name... (3) If your company needed a complete re-boot and wanted to start afresh in many ways, a name change could add impetus to you getting back on track and having a good chance of hitting your full potential. It is only a change in name and you would need to make sure that the internal heart of your company (culture, people, customer experience etc) also had a kick start, as a name change will not get you this positive kicker unless you change "how things are done around here" too. There might be a 4th one, which might be if your name is close to someone else's business name and you do not want to have a close name to them (for whatever reasons)? Overall, you might consider your business name if you were sure that it was part of the pieces to the puzzle of how your business can perform better. But a name change in itself, is not the only answer to take your business to the next level. Cheers Zac

If I was just starting out, I'd consider learning Meteor (https://www.meteor.com/). It's just entered version 1.0 and after working with it for a little less than a year I do have some issues with it but it still makes for a very solid framework that gets you up and running very fast. You would only need to learn Javascript, and you can slowly work your way towards nodejs from there (which Meteor is based on) if you want to, or you could get the basics down and focus on learning design if you prefer.

Don't worry about Google Page Rank. It's already been declared dead (http://www.searchenginejournal.com/google-will-probably-updating-toolbar-pagerank-john-mueller-confirms/117691/). Instead you should figure out how to get high quality and editoral links - which is the essence of page rank.

For software development business LinkedIn ads, content marketing and Google Adwords don't work well. The best and most cost effective method is email outreach. Try to find the contacts of key decision makers in Bay Area from your target companies. You want to present yourselves as custom mobile and web development specialists and highlight your core competencies to get an initial call to discuss their mobile strategy or software development needs. Attaching your case studies how you helped other similar businesses and your portfolio can be extremely helpful as well. Try to always focus on the benefits in you pitch that they can get by working with you and point their missed opportunities of not having certain types of software or apps for their business. Clients love that software development companies have not only strong execution but also ideation skills. Hope this helps. If you have any questions I am also available on call for your convenience.

You would figure out your price per acre by the kind of rent you can collect in that area. You don't need to be right downtown in the richest area but if you want to have middle class clients you better be in a middle class area, call if I can help you more, thanks...Ken Queen

Hi! I'll start by saying that this is a tough one. I personally employ several sales reps, some 100% commish while others take te bigger of two: commissions for that period or a predetermined hourly rate (if they feel they won't do as good that week) With that said, these type of jobs tend to pay only on production, merit based, not presumed value. But that doesn't mean you can't work around it. Try: 1. Use a speculative wage offer approach... This is you identifying gaps in the firm and offering solutions in lieu of the opportunity and pay increase... 2. Speculative application doing the same at another firm... Assuming you are barely starting with the firm i would serioiusly recommend you do your best during the review period, while planning to meet and extend your offer to the firm... This is done for high corporate entry level positions as well and tends to work if you pitch yourself right... Focus on the holes in the firm you can fix, How much money that will save or generate considering your wage, and the credit the hiring manager will get if all goes great Good luck

Because single users can use it for free with some restrictions (like only 1 chat at a time).

The first thing is to find the right guy in the company to approach your service to. The second thing is to give them an offer they can't refuse to say no to. I am pretty sure Google must be paying big $$$ to GoDaddy and Bluehost to push their advertising services to their clients.

Absolutely enable it! I know the folks at Sheepdog do this as standard operating procedure for all client domains

To much to write here, but I'll try to name few: - NAME - easy to remember, good domain, suggestive accordingly with your intentions. - UI/UX - to be attractive and same time simple but functional, adaptive and responsive to user's needs. - CLARITY - in this way the users to understood in few clicks how it works and what could take advantages from your network. - CUSTOMIZATION - to give the users a relative control over the interface and modules (to change the theme, to drag the modules in different places, to add/remove modules, etc). - CLOUD PROVIDER - a good provider which to offer scalability and speed - SPACE (optional but already become a must) - to provide to your customers cloud storage which to integrates with the main functionality of your network. - COMPARTMENTALIZATION - as to provide users the possibility to create groups(circles/tribes/etc), to assign different functions to groups/files, to create behavioral rules for files/actions/etc Depends on you how complex want/need this network to be. If you consider I could help you draft the architecture of this network, you may reach me at bogdins at gmail dot com or by skype at technobogdins.

Two huge ones: > Confusing activity for results. Many older entrepreneurs haven't learned the lesson, either. You can 'be busy' into oblivion. > Confusing social interaction for prospecting and sales activity. Talking =/= Qualifying. You should not be trying to let "everyone" know you exist. Find your target market and focus your effort there. Otherwise, you'll waste your energy.

Excellent question (and excellent answers here too). I'm 18 months into my start-up. That's 18 months of learning what is essential to survival and what is a waste of energy and space. Here is what is helping me most: 1. Communication essentials: Business cards (moo.com), laptop, phone, and Internet access. No explanation necessary. 2. Memberships in free or low-cost online media and networks (like this one). Online (in order): 1) Gmail, 2) LinkedIn (especially groups), 3) Meetup, 4) Twitter, 5) WordPress, 6) Constant Contact, 7) Facebook. Use these to find in-person opportunities to network and prospect. These tools are your lifeline to building an online presence, prospecting, and researching. Also vital: Testing your product or service idea. 3. Bookkeeper or good bookkeeping software. I cannot emphasize this enough. CASH IS YOUR BUSINESS. If you don't have a budget and cash flow projection, you don't have a business. Period. You MUST make this the heart of every activity and every day. If you suck at it, find someone who is good at it and spend the money to get them to help you. BONUS: Listen to podcasts like "Entrepreneur on Fire" and subscribe to free resources like Jeffery Gitomer's "Sales Caffeine." As a bonus, here is what took up space in my toolkit (now jettisoned): 1. Big bucks on a graphic design firm to do my marketing media. This is not for starting up; it's for later. Use free or low-cost design services or templates. You want to test your actual business idea first before investing thousands of dollars in a design company. 2. Apps, apps, and more apps. I went app crazy in the beginning, buying buckets full of "productivity" software. It ended up sucking up too much time and I settled on Evernote and Google Spreadsheets because they're familiar and they work for me. Big apps are for later. 3. Coffee meetings. OMG. I wasted hours and hours and hours having coffee with my "network," which amounted to a lot of people who could pat me on the back but who could neither buy from me nor refer any business. Affirmation is great, but too much of it will run your right out of business. Find a network of entrepreneurs in your community and spend more and more time with people who can buy from you. It's the only way to grow. I'm happy to visit with you from the trenches. Please give me a call if you like.

Well, I made money in the first year...in the first couple months, actually. I run a consulting business. The other guys...let's get some definitions going here. They made revenue. Unless they were totally hopeless, they had some cash coming in. But they also had expenses going out. Manufacturers and IT guys who go into business generally don't know anything about selling. They get an "idea" and go create something, and then have to struggle to get it adopted. So they have to throw a lot of cash out, and then try to rake some back in. This is the wrong order; however, that's what most people do. That is what their first year is spent doing. Developing the idea, and then finding a market to sell it to. If they fail to accomplish these two steps, they won't last much longer. Until revenue exceeds expenses, they won't make money. They're also developing systems and processes, and getting experience. They could be growing, in which case they are probably adding people at a high rate which consumes profits as soon as they come in to pay for the new staff. Fast growth can also easily be mismanaged and cause a succeeding business to crash and burn.

I'm not an expert on German law, so please take everything with a grain of salt. This is never an easy issue because there aren't many persuasive arguments on either side. What usually ends up happening is that the parties defer to a neutral jurisdiction, typically New York law/New York courts or English Law/London courts. The reason being that most major companies worldwide usually have some nexus to either New York or London, so it's something they can agree to. Your best argument for requesting US law is that you are a US company, and the fact that most German companies are still sometimes subject to US law. (Many online companies offer only US terms and conditions, so German companies just have to agree to it sometimes.) I would avoid at all costs agreeing to German law or jurisdiction. Civil law (Europe) is very different than common law (England, US, Canada, Australia etc.) both in terms of the law and procedures. If they won't agree to New York, then push England. If that fails, then delete the governing law provision altogether and you can fight it out if and when a situation in which matters arises. To answer your second question, if you agree to German law and a judgment is rendered against you: (1) having a German judgment against you if you don't have any assets in Germany is a bit useless, as there is nothing to seize if you refuse to pay. They can seek to have the judgment recognized in US courts. This is an expensive process and most companies won't go through the effort because effectively they have to relitigate the matter in the US to get the enforcement order. However, they can do so if they are so inclined. (2) If a judgment is rendered against your company, then my presumption is that as a director or officer, you can encounter issues in Germany if you ever try to enter. This is where I'm least knowledgeable but I'd guess that if a judgement of a court is ignored, then eventually the directors and officers can be subject to criminal proceedings for contempt. If that happens, you could be arrested in Germany if you ever try to enter. I'm just guessing at that last part, but you don't want to go down that road, even if I'm entirely wrong. Ronan

I have found great success with developing an affinity group (e.g. German Shepherd owners, muscle car fans, etc...) and then interspersing the content with offers that address their interest. For example a group of pet lovers is encouraged to share their pictures and videos of their favorite pet. In the midst of those posts, we will then share a related offer such as pet food, pet supplies or other accessories. The key is developing a sizable audience that shares the same interest. Get that group submitting the content and then introducing offers as part of the content flow. Schedule a call with me if I can assist you further.

I wouldn't focus too much on likes on FB any longer. In the past FB pushed promoting likes as a way to get "free" reach. Now that they have butchered the "free" reach you really need to pay to play.

Hello, you have many options as a Canadian entrepreneur moving to the US. If you are the major investor in your own company and own at least 50% of the company, you are eligible for an E-2 visa. If you already own a Canadian company and are opening a branch or subsidiary in the US you are eligible for an L-1 visa. If you are currently in the US as a student you may consider an H-1B visa. Regardless, of what option you choose you cannot just move to the US and start working. That said, you can make short trips to the US to set up your company without a visa, such as setting up bank accounts, signing legal documents, and agreeing to a lease. Each of these visa options has its own timeline and various strengths and weaknesses. I am an immigration attorney in the US. I would be happy to discuss your options further with you on a call.

Budget is definitely important for a successful business, but it is not everything! As a young entrepreneur, I started a similar business earlier in my career selling eyeglasses on eBay. I created an eBay store, worked on advertising, and was fortunate with my results. I would love to speak with you about starting a website and marketing effectively to consumers with a very small budget. The biggest recommendation I can provide is to test different services at a low budget to see what works. Rather than spending thousands of dollars on a marketing agency, there are many services that can help your iPhone case business in marketing effectively. Feel free to reach out to me!

This is a question for Neil Patel! (cue Superman theme) Since I'm not Neil--though I interviewed him--I'll give my Regular Joe Online Marketer opinion. I think you should re-launch it. Two big reasons: 1) Branding is the name of the game, and your old blog has it. 2) Nobody cares that you've "been away"...as long as you're back with an acceptable reason and great content. Heck, make the comeback part of your Mission, and announce it loud and often that your purpose is to Rekindle the Flame of Marketing Knowledge, and this blog is the very best way you can think of to do it! You don't have to fight to get noticed...it's already drawing traffic. As an asset, the blog is already functioning. You've been away on other projects, you're back now because of Reason X, and let's get reinvigorated about marketing! Think about (ahem) "real" real estate. An area's hot, new development, lots of interest. Construction, buying, selling. Then it matures and the market moves on, and nobody cares. The area may even go into decline. Then some enterprising developer comes along and turns the whole old thing into lofts and presto! What's old is new again and everyone loves it and the area's back in the spotlight. Have a great "return to mission" reason, and maximize that branding. You know people love great content. All they need is that reason to come back.

1. Get your funnel(s) down pat and automated. If all you're doing is sending a broadcast email to your list every few days, you're missing out. 2. Pay for targeted traffic. The List is the #1 factor in sales conversion: you can have mediocre copy, but if your list is spot on, you'll make sales. But if you have great copy and a lousy list, you won't make a dime. Stay away from solo ads/ad swaps. Buy access to lists of buyers, who have bought products like yours. Yes, these lists are available. Expect to invest $3K minimum to email them...but they are already opted in to the service's list, and they have already bought something similar or related to your product. Huge factor in conversion. 3. Develop joint ventures with online marketers who are bigger than you and have bigger lists in niches related to your current one. Yes you may only make 50% or 25%, but those are sales you'd never have made as easily as with this affiliate. Many people buy just because someone they trust and have a relationship with recommended the product...as you probably know. 4. Develop reputation and traffic from high traffic online sources like forums. Sell at those locations.