This will depend heavily on what kind of audio content you're talking about and how you plan to drive awareness for it. Are you talking about a podcast, a heavy metal album, or an ASMR video of you eating ramen? They would all leverage very different platforms and monetization models. I used t...
Are some of your friends online marketing experts? Do they study the trends and understand the dynamics of content creation? I am guessing your friends read a ton of fashion blogs, they just don't know it. The short version of the advice would be: use your WordPress blog as the hub of your enti...
This is a great question. I personally use Apple TV. And only use about 1:8 of their apps. I'm curious about your work. Please provide me with info ;)
My agency, along with fellow agencies are using Periscope as a part of an integrated marketing approach. There are many creative uses of Periscope that will drive traffic + conversions, it is all about finding the right solution that will provide the most value for you leads. Some of the ways P...
Consider doing an invention evaluation study. This can help you gauge overall consumer interest in your hardware, if indeed it's consumer facing. If it's not, then a full market study might be the way to go. However these studies are significantly more expensive. I'm happy to talk with you ab...
I don't know any specifics about how these companies do things, but this part of what they do doesn't seem like it'd be especially hard. The various music service APIs provide ways to search their libraries for a string so you could do a reasonable first stab that way. Youtube's API provides th...
It’s actually better for the brand to be more established on multiple platforms because as the targeted person switches apps, they will see your image again. This really increases the chances of you getting clicks and converting. The money aspect of your question is easy, start off by doing the s...