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Before you go around announcing your brand name, PLEASE go register the corresponding domain name, WeldedWhatnots.com, which I see remains available for $10 or so. You can probably find a coupon online to buy it for a dollar. Otherwise you're a sitting duck, and it's only a matter of time befor...

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When it comes to marketing it really does need to be personal. I think to recommend the correct strategy one would need to learn a bit more about your business, industry, audience / consumers. With that being said - let me start by answering your questions: 1. Pricing is a loaded question with...

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I don't use a lot of tools for my startup, just this ones: -intercom.io - really great to schedule automated messages and it can be synced with your database and have custom fields. Very easy to setup -Google Apps (analytics,gmail, webmaster tools) -Monitor Backlinks (my own startup) to build lin...

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I guess it will really depend based on your target audience and how you can make yourself stand out. In all cases you can try with the following: 1. PR Focus on getting publicity from blogs and online media sites. This will help you a lot when it comes to user acquisition (your target is alread...

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Forget about sales tactics right now. Nothing quick or easy is going to help you when you just want to make money fast. 1. Be extreme 2. Live disciplined 3. Give more value than people pay for 4. Act human It doesn't matter what strategy you use when you factor in all (4) of those.

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If there are any general similarities or common ground between the two target markets you can accomplish this goal with a single blog using target market-specific keywords and category names. I have a client who is in the home improvement industry, installing replacement roofs, siding, windows, d...

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B2B is much easier and more profitable. The pitch to help a business grow at an affordable price is much easier than having to spend on gaining customers trust/loyalty.

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I’ll take it as a given you are operating a “brick & mortar” construction (equipment rental) business and with this, allow me to propose a few “flexible” marketing moves, you may consider (online or offline): 1. PUBLICITY/PUBLIC RELATIONS - Online or social media write-ups; Offline publication w...

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There are many digital tools and platforms that allow healthcare facilities and organizations communicate with, monitor, and engage their patients even when they're not in the clinic.

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