It seems you're asking two different questions: 1. What is the importance of demographics? 2. What are the pain points in building facial recognition into a retail transaction? To answer the first, demographics inform what products are being sold, who gets what promotion, what to start and st...
There are a number of Teespring alternatives, including sites that allow for community voting, here: http://nstr.co/1S0v3X5 Also, one of the last links has a case study on how one company sold $1200 on Facebook alone using Teespring. There are platforms that allow you to dropship your shirts le...
If I was you I would talk to those companies that have had great approach with retailers and learn from them. Some of this companies (not limit to this list) are: Reserve, Foursquare, Yelp, Density, Estimote Learn from them, maybe even partner with them
There are three questions to answer: 1. Are you selling a wonderful product or selling something people know and wanted to have? 2. Turmeric more valuable or the latte? What values are you driving? You are looking for customers to take latte enjoyment or turmeric for health or both? 3. If to...
Short Answer: Build a deep network. This is why network science is my primary focus and the top companies today Google, Amazon, Facebook, Linkedin are heavily leverage networks. There is no "contact here for partnerships" form for large diversified organizations. Unless it is a very specific pr...
That's a great question. First, congratulations for bringing a nutritional product to market and getting initial sales. That's a huge feat in itself, so well done. Second, my question would be this - why do you believe that you need to get on the shelves of UK retailers to go mainstream? And wh...
What you are looking for are SAM. Strategic Account Managers. These individuals are more flexible to conversations that Strategic Buyers or any other purchasing department. SAMs are reponsible for maintaining existing relationships with key vendors or buyers so that would be a good start for you....
I'm a former retail buyer for Target and worked in the Home Pyramid/Division. In short, the easiest way to find buyers is to use Linked In. I have a short video on how to do this: https://www.youtube.com/watch?v=ZwbfUMRHiq0. And you can find corporate email formats at www.email-format.com. Ot...
Grass roots marketing is always best (and cheapest). If you are near schools, "partner" with the schools and offer incentives for the school - for example, 15% of sales this Tuesday will go to John Smith Elementary, just come in and tell us you are with JSE. Get the school's buy-in and they will ...
Have you had any meetings with buyers for retail distribution? Projection is difficult because the success of the product honestly depends on your external ability to market and more importantly, how accessible the retailer allows your product to be at the store level.