Questions

Results for: Positioning


Approach it as if you were applying for a position in an organization. You will want to find the right industry, the right management team, the right opening on the board [either governance or advisory], the right person to help you. Next create a statement that says why you on this board. Then s...

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Tip: You'll likely generate far more income, spread across far more clients, working freelance. I've been working as a Fractional CTO for decades. If 1x client drops out, there's another 10x on my waiting list. Or, if I require a cashflow boost, I just take on a few additional clients. Workin...

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It really depends on your initial cash position. In my experience the most direct path to positive chase flow is a service business. If a service business is not for you I would look into a distribution company. If you are creative there are ways to set up a distribution model that utilizes a ...

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You're describing the problem, it's setting, and your platform very vaguely. But from general principles, it's best to charge in the least noticeable way possible, so a % of the seller's commission would be the best method. That way it's invisible until a sale comes through, and even then, it o...

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It is a pretty good chance Google won't accelerate anything for you and provide you with better help. They are just too big and their priorities lie with far much bigger initiatives. You might have luck if you find an Adsense employee via LinkedIn and establish a connection that way! but I wouldn...

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Ultimately depends on lots of things: - How much you want the position - What the company expects to pay - What others applying for the position might ask for - How much you need to get by - How much you would really like to get paid - How you would stack up against other candidates Your best be...

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You have to create a different message for different markets. Let's think about Sears marketing for a moment.... For the ladies - See the softer side of Sears For the men - lifetime warranty for Craftsmen Tools. Many companies can market to multiple areas. The one main difference is they are c...

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Having been on both sides of the coin, I would say trust is the first factor. Mentor the one with less experience and as he develops, your time will thereafter be freed up to work on long term strategic goals & objectives.

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It worries me when I hear a (budding?) entrepreneur use words like "reliable" and "consistent" and "income". Entrepreneurs know there are no such guarantees on the road to potential success. As well your statement "may take time" also indicates that it's just a matter of time. In many (dare I ev...

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