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Results for: International Expansion

I would absolutely suggest a content-focused marketing strategy. development of white papers, blogs and other SEO-rich materials which are actively managed and cultivated will pay dividends over the long haul along with any offline or other activities you want to consider. A lot of people hesit...

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If you have an existing space, why not consider leveraging the current tenants for part of the money needed? Spend some money (tenants can pitch in for that instead) in a fundraising party! Invite local band, caterer (ask for discount in exchange of promotion) have some context for the event suc...

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It depends on the country. My best advice to you is to find a key person,a local one, in that country whom you must be able to trust 100% to take care of everything.

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I have lived and worked both in Dubai and Bahrain and done business and help set up branches all across the GCC - also known as the Arabian Gulf. Firstly, let me commend you on having boots on the ground in trying to sell your product in this part of the world. Its really tough to sell a softwar...

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There are many things to consider, and nobody can advise you on everything. 1 thing I would emphasize is this: Brand names outside China are VERY different from website or company names inside China. In order to communicate effectively with a global audience, you should be careful to choose th...

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