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Results for: Digital Production

This is not a simple question to answer, but one I can relate to because I am currently creating an online course and I initially struggled getting passed the outline phase. I found the driving factor to determine the best organization of instructional content is understanding what your audience ...

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There are a lot of moving parts to this question. First, you need to determine in which states you have "nexus" and then determine do those states require you to charge sales tax, as each state has different rules. As an example, MA requires salesforce.com to charge sales tax to MA customers bu...

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How would you describe this app to a friend? Who would you recommend this app to? If the app wasn't working, what would you use instead? And observation! Just watching people use the app, you can see from their faces/hands which bit is working for them or not. Great to hone in those areas of...

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Mediums are always evolving. However we are all witnessing more free information and support being given to people. The quality of free information has increased rapidly and many of the products that a market would have paid for last year are now available at no cost. It is also clear that as c...

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I recommend you do some A/B (or "Split") testing. Choose a sample of your audience and market the product at $0.99. Market the same product to another group at $5. We expect that the lower price option will sell more, but we don't know until we experiment. In my experience, sometimes a lower pri...

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As the owner of a web development firm, I am always inventing our own digital products and services. Any service that is web-based and accessible to mobile devices work as long as they solve a business need. The digital products I wish would exist are: 1. Home building services including videos ...

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One approach would be to (1) Create a website from which your product can be purchased and downloaded; (2) Enable easy social sharing from the website so that happy customers multiply at no cost to you; (3) Market that site through PPC campaigns, targeting relevant search verticals. Basica...

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Do you mean the marketing of such a service? Or the fulfillment process itself? (Yes, to both.) You'll probably benefit from looking up some Michael Gerber / EMyth content. Essentially, you can systemize your process, while retaining the "secret sauce" that makes what you do special. You just...

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Great question, I have launched a few digital products and have helped others do the same. The steps can be as simple as: Setup a PayPal link and send it out to people or can involve complex applications. Without knowing the exact nature of the product or service in mind here are some general st...

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Consider instead where a $2500 price point puts you. I use a selling technique called Monetizing The Problem, and in that process I get the prospect to calculate the size of their problem. Then I charge 5-10% of that figure. There's never any resistance, because they see where the number comes f...

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