Basically you're extrapolating future sales that you expect will come from these 50,000 customers. So it's really a question of assumptions + existing data. Knowing the average sale amount of $120 is nice, but it's really inadequate. How saturated are those customers in terms of ongoing purcha...
Several years ago, I manufactured product and stumbled upon a website called RangeMe. I assume there are others like it. With this platform, I could post my products and their wholesale cost and margins. Then, retailers and distributors could see my products and choose whether or not to engage ...
Good question - digital B2B is definitely a particular challenge. One factor that determines the approach is the nature of your potential buyers' online habits. For example, if a significant percentage of your potential buyers use X social network, it makes sense to develop strategic marketing ...
Without a dedicated advertising budget, you're going to have to put in a lot of man hours with guerrilla marketing at first. I would create a quick 5-10 slide PDF highlighting the benefits of the service and the real value to your clients. This can be at the ready as a followup to actual conver...
If I were you I try the following (assuming you know which stores you want): 1. Play dumb and call their support number and when they answer tell them that you dont know why you were routed there when you wanted to talk to the marketing department. 2. Create an email blast to either info@thest...
You're describing the problem, it's setting, and your platform very vaguely. But from general principles, it's best to charge in the least noticeable way possible, so a % of the seller's commission would be the best method. That way it's invisible until a sale comes through, and even then, it o...
Tip: Have you tried creating Facebook ads with "WooCommerce" (and variants) as Interests? Campaigns with specific interests and a few demographic filters are quite effective. Especially now that Facebook aggregates data from other online and offline sources. Good luck! Let me know if you have ...