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Metrics Matter

Defining key metrics for your company


Instructor
Maud Pasturaud

Growth Hacker, User Acquisition Expert

Lessons Learned

You define the metrics that matter based on the industry you are in and your idea of success.

Growth-rate can mean traffic, revenue, or users. What matters most to you?

Find your north star. Define the one KPI that people rally around at a company level.

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