We have a new client that has been working with a local search firm for their dental practice. This local seo ( strategy, not in terms of geographic location ) firm has setup the practice across numerous directories, pushed yelp / google reviews and moved the practice up in search rankings. However, they have also produced hundreds of copy-written material on their blog that are replicated all over the web ( other dental sites mostly.. ). Some of the content has been taken directly out of published medical journals and pasted word for word on our client's site. We asked for logins to all the accounts they created, which they refuse to provide. We've heard the horror stories about canceling services with firms like these where they nuke everything. We have also asked to provide proof of ROI, but they decline because we declined using registering a call tracking number that they can use in the directories. We have no idea on how any of this is converting to new customers and we simply want to leave this company. Any ideas on this? Has anyone else ever successfully dealt with this?
As long as you control the phone number listed in these directories you are fine. one of the keys to local SEO is NAP (Name, Address, Phone Number) consistency, so if that is uniform across the web, you shouldn't worry about leaving them.
Answered 11 years ago
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