My non-tech business plan is capital asset intensive (at least $25M), but needs the asset to generate revenue. A related company is worth billions at this time. Almost all the pointers on the web are all about tech start-ups.
It is hard to give specific advice without specific information.
Many of the pointers I see can be applied to non-tech startups. In the end, it is about knowing your customer's needs, partnering with those who complement your strengths and weaknesses, listening and evaluating feedback, getting to market efficiently and effectively, and always be innovating.
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