So you've got your list of angel investors, venture capitalists, random private investors, and even your rich Aunt and you're ready to blast all of them with your email pitch...
Please don't! Step.. away.. from.. the.. keyboard!
Most Founders (and we help thousands) wind up tanking their entire fundraising process the moment they hit the "send" button to potential investors. That's because we treat the fundraising process of engaging private investors as if it's some mass-marketing scheme — it's not. A well-run investment strategy for potential investors is a sniper approach, not a shotgun.
We'll assume you've already crafted a great email pitch, and you've already done your research across a...