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I personally prefer the second two. That being said, given ghat 25% of your leads come through your website you may want to test each variation to make sure your users respond well to the new design. You should also check how much traffic you're receiving from search engines and prepare for a dro...

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If you are going to use Social Media Marketing. I would recommend you create a Pinterest wall of your work and back link them to your site. Try that.

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You are right about starting from LinkedIn. But who would you target?? Its not easy to see each and every profile in LinkedIn and there you are likely to miss the trick. You need a specialist who can mine all relevant people from LinkedIn based on location, industry, etc and share their profile f...

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You need to adopt integrated approach to market planning, strategy design, and execution. And, that starts with how the business is positioned across internet. Website, Content, Social Media Presence, Media specific strategy et al forms some of the ingredients. People engagement follows planned m...

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This depends upon where you are in the start-up continuum. If you are still in search of a viable business model (i.e. the start-up phase) then the "multiple hats" scenario is spot on. In this phase the key is to discover that which is repeatable and scalable. In other words - to put your energy...

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