Digital Marketing
4
Answers
Entrepreneur, Strategist, Start-up Mentor
Hey, I am CEO @ Incredo (www.incredo.co) and we do app marketing for start-ups Assuming you have already on Google Play or Appstore you may consider submitting your app to other marketplaces as well. There are various other app stores on the online market where you can upload your app. According to One Platform Foundation, if an app is submitted on other relatively less popular stores, it will increase the expected downloads 200% more compared to Google Play. These are some very good app stores that you should consider: --GetJar --SlideMe --Opera Mobile Store --AppsLib --Amazon Appstore --AppBrain Participating in app awards is the most recommended channel and I would highly suggest you take advantage of it. It can give you tons of press, exposure, reviews and plenty of downloads. Although the chances of winning very much depend on your pitch and app idea, however, if you manage to get things right the first time, you can expect to enjoy a little stardom. These are some of the most famous app awards sites: --Appy Awards --Best App Ever Awards --AppCircus competition --Apple Design Awards --Appsters Awards --Ericsson Application Awards --The Webby Awards --Best Mobile App Awards --OZApp Hope these help. If you need any help with ASO or Paid user acquisition please let me know Answer source: buildfire.com
www.palmoilproduct.com
1.Think About What Excites and Energizes You This one's the first obvious step—we all want to enjoy and actually like our careers. (Perhaps the biggest sign you're on the wrong path is if you dread talking about your job.) While passion isn't the only requirement for being content in your career, many would say it's still essential, if only because passion is what keeps you going even through the tough times. 2. But Also Keep in Mind What You're Good At Maybe you don't feel that passionate about any specific career—or you love multiple areas and can't decide on just one. Then it's time to think about your personality and focus on the skills you have. "Don't do what you love. Do what you are 3.Use the G+P+V Formula The perfect career for you would most likely fit the G+P+V formula, which stands for Gifts + Passions + Values. Consider your strengths and passions, as we've noted above, and your values—what's nonnegotiable about the way you work? U are on the right path if u have the 3 point based on the above formula
I help you buy, sell, plan, value a business
Hi, You show him the opportunity. You show him how much you need and how you will spend it. You show him how he will be able to see what's going on and watch his investment. You then let him make you an offer. If you'd like to discuss this particular case, please request a call. Thanks Dave For hundreds of videos on buying, selling, financing and managing small and medium sized businesses, visit my blog at www.DavidCBarnett.com
Web Applications
3
Answers
Customer Experience
8
Answers
I will help You keep customers engaged longer.
You can of course use analytics that will give you statistics, but will not answer "Why?". Gathering Customer Feedback is crucial and You have to be preprared for low response rates. For better understanding of Customers' interactions with Your site You can use tracking/heatmap solutions (i.e. Crazy Egg or Hotjar). But most important is to define goals and identify steps that lead to them - what do You expect Customer will do or act like? What needs to be done to acheive it? Then start monitor those steps, gather feedback, mae changes and see if this works looking at stats.
Business Strategy
4
Answers
Live to Serve at the highest level possible.
There are many different tools that you can use for free to help you and your team collaborate, create tasks, and measure progress. Here is a list of the tools that I have tested with clients and used myself: Workdo Eko Flowlu Bitrix24 Asana I have personally used all of these tools and am not a huge fan of Trello. You can play around with all of these tools free of charge for small teams. I think one of them may work better than Trello for you and you will not incur any costs. Each has their pros and cons but for the most part have similar functionality. I hope this helps!
Content that Means Business
There are so many answers to that question, but the critical thing is that you have to be tuned in to your organization's strategic goals. You have to know what the organization wants to accomplish -- and why --- before you can offer guidance on the best way to get there and how to measure your success. As an example...your marketing initiatives would be different if your organization's main goal is to increase your share in an existing market vs. expand your offerings in an existing market vs. enter a brand new market. At the risk of seeming overly promotional, I think you might find some of your answers in my content marketing blog. My focus is on cutting through "best practice" hype and focusing on what actually matters to the business. It's www.patttipodnar.com/blog/, and feel free to contact me with questions.
Clarity Expert
Most likely the best way to get funded in this situation is to approach independent investors. It would really depend on your business plan and whether or not you have an attractive business model. You could try to get connected with networks or consultants that have access to independent investors such as chambers of commerce, or consulting firms Global Strategy Consulting Services, LLC www.gscsconsulting.com or you could email gscsconsulting@gmail.com and someone will respond with ideas on how to get you funded.
Business Strategy
10
Answers
Sports Agent/Sports Business Strategist/Consultant
As a FIFA Intermediary myself, B/R is all over social media. Instagram, Twitter, Snap, you can log in with your Facebook account. So it's fair to argue to have an expansive platform. They like platforms in the same ilk like S/B Nation, have grown from the fringes of sports reporting through using its platform in a reciprocal manner in which they actual engage responders to their comments section. What I think also must be understood is that they like S/B Nation have legitimized themselves by going after not only the freelance reporter but they are now a platform that can bring more established reporters. I would also research The Athletic its a fairly new platform but they are bringing in well established writers. And one more point they giving their writers very defined pieces of their platform. In other words the has a very defined niche...……….i.e. the writer is there to cover soccer in Seattle, or one of the NFL teams in New York. These writers use twitter to promote themselves and their work but it's also an easy promo for platforms like B/R.
Content that Means Business
Sure, there are all kinds of agencies you can hire. But outsourcing won't help if you're unsure what you're looking for. You say that your biggest difficulty has been to tap into the customer desire. Is that because you're unsure what the customer desires are, or because you don't know what kind of campaign would engage people with those desires? The first would require a market research specialist; the second would require a messaging specialist. While some agencies do both, they're not the same thing. No matter who does it, the most important thing (well, depending on the product) is to focus your messaging on benefits, not features. Let's say you sell a service that helps businesses identify all laws/regulations that pertain to their business, determines whether they're compliant, and, if they're not, guides them through what they need to do to get there. Those are the features. The benefit is that the business owner can sleep at night instead of worrying about losing the business due to a regulatory violation. So, in that case, your messaging might focus on sharing fun, relaxing times with friends and family instead of lying in bed, wide awake, and staring at the ceiling.
Startup Consulting
7
Answers
Brand Growth Pro, Project Management
You use the title co-founder, which indicates a partnership and mandates that the tech hire (I'm assuming is the CTO) be provided with the perks and benefits of other co-founders. If you are using the term co-founder loosely and there is no formal co-founder designation in place, then wait 6 months to a year. Why? The tech hire was not part of the original team and equity is ownership. If you give equity it is highly expensive to buyout (think divorce settlement without a pre-nup). If you do give equity to this employee be sure to have a solid attorney draft the agreement.
Website Development
12
Answers
Design Thinking | Consultant
The tool would be a data analytics tool such as google analytics. However, your churn would depend on where the bounce occurs in your funnel, but you have a problem somewhere in your marketing funnel. This can come from a variety of things, from as simple as better copy to less friction in the funnel. I want to help you work through your problem, call me so we can sort it out.
Design Thinking | Consultant
Marketing strategy! During the build of the product you should have been testing how it solves pain points for customers. This would help with clear brand and value alignment. As for acquisition, from the value alignment stage you should have a clear understanding of who your clients are, from their its clear messaging and targeting. Call me for more information.
Design Thinking | Consultant
Just reading this without context would make me say as well you should find another job. However, the truth is, no matter how motivated we are or ambitious, we all go through our ups and downs in the work cycle. No, matter how much you write your goals and tasks, it becomes a possibility. I would tell you before you quit your job, make sure nothing is going on in your personal life, take a vacation, and maybe think out why you don't want to do your work. You could be bored with it; you could not like your boss, perhaps you don't like the work. Either way, call me; I have been there too, I can help you sift through things!
Design Thinking | Consultant
I would need some clarity around this question, the last part of it doesn't make to much sense. However, the name of the game is seamless flow. Why not figure out the top 5 common pos systems and contact the POS manufacturer. Companies like square offer these type of integration. I'd love to help you sift through this more, so call me to help you get this resolved.
Your Friendly Canadian Design & Marketing Pro!
That's sales! ahah! I can't count the amount of times I have thought someone was a perfect fit to move forward to learn they are just tire kickers... and some that seemed to be a long shot that closed. If it is not happening frequently then you can stack it up as a anomaly - however that never feels satisfying. What you need to do is look at your sales pipeline and try to understand where things went wrong. Now the best way to find this out is simply ask that lead... Noone really likes to do this, but it works. If you know they have decided to go a different direction then reach out to them with a follow up email to wish them all the best, let them know that if anything changes you will still be there and most importantly use it as an opportunity to ask them why they decided not to move forward with you. Ask what you as a business can do in the future to remedy it! Now if they have fallen off a cliff and you can not get a response you will have to look at your sales pipeline and try to identify similarities between these lost deals that you can improve. This is why it is super important to leverage a CRM.
Fractional CTO
The answer to this question covers a massive terrain. You can search for generalized answers. For more specific answers, likely best you connect with someone who is successful in your niche + talk with them about how they do lead generation. The gold standard, write a blog about your niche + monetize with Adsense, then after you develop your own products to sell, replace the Adsense Ads with your own Ads.
30+ yrs experience Business & IT Strategist
I get hit by such calls/emails almost daily. How not to, is often easier than how to and I get fed up of the number cold calls that breach new GDPR regulations. Often they are clearly overseas calls, worse are local calls or number withheld. If I do answer the caller often gets into an argument re GDPR - you won't win. Do not under any circumstances send (spam) emails or scraped from new domain registrations from outlook or gmail saying that you do 1. X 2. Y 3. Y using a made up name that sounds as if from the country you are targeting and offering a call/skype. Such calls/emails instantly go into spam and block. So having started with what not to do, try to reverse the what not, into what TO do. Have a local presence, use real domains for email, use real names/people who KNOW what they are talking about and local issues/regulations..... Have a local website, written in native language, not second language, ideally have a local human presence. Make sure you know about the business you are contacting, rather than generic rubbish. Finally, having used several such companies, they often promise more than they deliver, if so you will never get a second engagement. SO do not under any circumstances just say what you think the listener wants to hear, tell them the truth, even if it means you don't get the business this time. Happy to discuss further... Robin
Design Thinking | Consultant
A little more context would be needed to understand this question but I would simply say you are risk mitigation.
Your Friendly Canadian Design & Marketing Pro!
When it comes to marketing it really does need to be personal. I think to recommend the correct strategy one would need to learn a bit more about your business, industry, audience / consumers. With that being said - let me start by answering your questions: 1. Pricing is a loaded question without understand things like your profit margins, purchasing cycle etc. With that being said do not under value your product. There are no winners there. It is easier to price high and then reduce than the other way around. However, if you are looking at pushing volume - introducing a reduced "limited time" price to help get a foothold in your market could work.... but beware, those "discount" customers who do buy are typically lower value from a retention standpoint. 2. To help push conversions you need to think of your brand as a community. Target an audience and relate to them. Consumers look for that connection between them and a brand. Continue to build relationships with the right consumers and don't always make it seem like you are pushing only your narrative (ie. sales). 3. Honestly before you go out and hire thousands of dollars in marketing services, first take a look at what you can do in house. There is a lot you can manage on your own from an organic side that can really help build your brand equity and convert it into sales. To start I would invest into people and content. Leverage things like social (fb, insta, youtube), blogging and events to capture an audience. Place those captures into tools like mailchimp or autopilothq to help nurture them into sales. Rinse / repeat. Now this is of course a real macro perspective of things. If you want to dive in a bit more feel free to schedule a call with me.
Design Thinking | Consultant
Essentially, you need to have clearer opt ins and make it very clear what you want to store and collect the users data for. So, as long as you can get people to opt in, you don't have a problem but if you can't it can affect everything dependent on the data you need.
Entrepreneur,, Head of Product, Consultant
I have to say that from the hundreds of startups I have work with in one or other way, I have never seen someone "hire" a lead generation solution. Most of the work on the early days is done "manually" or "by hand" and the grow is all worth to mouth (or some inventive growth hacking technique with some network effect). Not sure what you are trying to do, but the number #1 focus of a founder/CEO in the early days is to be the lead generator for his/her business. "Focus on business" = generating the lead and closing the customers.
International Expansion
4
Answers
Design Thinking | Consultant
The internet for vendors in your space and then make phone calls. The internet and then LinkedIn for investors in your space.
Design Thinking | Consultant
Number one way is talk to people in your network, they don't have to be in SV. You might be surprised who actually knows who, once you start asking. Outside of that you can try looking on platforms like gust.com and or use https://angel.co/jobs, hope this helps! Call me for more help!
Speak To The Author Of The Beautiful StartUp Quiz.
Hi, Andy Jacob here....I haven't heard you mention that people want the product? I would make sure people actually will replace what they are currently using first..