Before you jump in, you'll need to train your GPT on how to sound like you and teach it what you know already about your company.
GPT is only as effective as the training it receives. It’s crucial to teach your GPT model to match your brand’s specific writing style and voice. This involves feeding it examples of your brand’s communication, providing feedback on tone and style, and specifying preferred phrasing.

Now, for the prompts!

Brand Naming Prompt
Prompt Example: “Consider the name [Brand Name] for a new company [Describe the company, location, and any information you have about the company’s audience, competitors, and market position]. Explore the positive and negative associations of this name. Discuss how the name could impact audience perception and job seekers in the industry.”

This prompt helps you explore the connotations and potential impact of a proposed brand name. It encourages a deep dive into how the name aligns with your brand’s identity and resonates with your target market, ensuring that the chosen name embodies the values and promises of your brand.

Creative Direction and Visual Identity
Prompt Example:
“Develop a brand story named [Brand Story Name] for [Company Name]. Provide a detailed explanation of how this theme aligns with the company’s brand identity and audience. Additionally, assess the potential drawbacks of adopting this visual style and theme.”

This prompt is particularly powerful when shaping your brand’s narrative and visual identity. By exploring various thematic elements and evaluating their alignment with your audience, you can refine your creative direction to reflect your brand’s essence and market positioning. It also encourages a holistic approach, considering both the benefits and potential drawbacks of each visual style.

Competitor Analysis Prompt
Prompt Example:
“Analyze the top three competitors of [Brand Name], focusing on their visual identity and customer engagement strategies. Highlight their strengths and weaknesses and propose opportunities for differentiation.”

Competitor analysis is critical for strategic brand development. This prompt assists in identifying what your competitors do well and where they fall short, providing insight into how your brand can stand out. By understanding the competitive landscape, you can carve out a unique space that highlights your brand’s distinct strengths.