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Mike Krongel

Internet marketing and startup expert

Bio

Internet performance marketing pioneer. Founded one of the first performance based online ad networks intermark media. Grew it to over $90 million in yearly sales. Winner of 4 Inc 500 awards. Current projects are in the ecommerce, subscription based and lead generation spaces

Recent Answers

Facebook Advertising

What type of ad format/suggestions would you have in running a Facebook ad campaign for an open job position a national company is recruiting for?


Mike Krongel

Internet marketing and startup expert

This really depends on the job and market you're targeting. Like the other poster said you can target job titles at competing companies. You can target interests related to the business as well. The ad is critical as you want to ensure its optimized for performance

eCommerce

Does anyone have any useful tips on converting traffic into sales?


Mike Krongel

Internet marketing and startup expert

I wouldn't change anything. If you're in ecommerce the dip is people waiting for Black Friday and holiday sales. If you continue to see a dip after Black Friday then I would worry. More people browse the 2-3 weeks leading up to the holiday push

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