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Nick Loper

Small biz marketing and outsourcing help

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Your virtual assistant questions answered! Outsourcing since 2005, with some big wins and some scary expensive lessons. Marketing and business nerd, blogger, author, podcaster. Never stop learning.

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Affiliate Marketing

How to get started as an affiliate and build a successful business?


Nick Loper

Small biz marketing and outsourcing help

I think we need to reframe the question around what audience do you want to serve? Who do you want to help? Focus on building the best possible resource to solve a certain problem, and trust that the money will follow. One affiliate example I often point to is TripAdvisor. They didn't set out to "become an affiliate and build a website." They set out to build an authoritative brand in the travel space, and now earn a ton of money from flight and hotel bookings as an affiliate. They solve a specific problem (with my limited travel budget, what are my best options?) and found a way to monetize that.

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MarketingEmail MarketingInternet MarketingContent MarketingPodcastingSmall BusinessAffiliate MarketingOutsourcingLead GenerationVirtual Assistance