I've got a start-up idea and started working on in, mainly on website. but I'm newbie in marketing. What are the fundamental books to read to understand the basic of marketing? Should I really invest my time understanding how AdWords and paid media work without paying an agency that knows the job? Basically what book would you read at this point and what would you put the focus on?
The ROOT of entrepreneurial success is your compelling WHY, the reason you are building your startup. The journey to success is not all a bed of roses and your compelling WHY is what will keep you going when times get tough. Make sure that it is something near and dear to your heart and never let anyone judge you. I've gone through the full journey of entrepreneurial success twice so far, from conception, creation all the way to closing a success deal (exiting my startup). Happy to take your call and help you in any possible way I can to achieve your goals. "There are 62 McLarens in the world and I WILL own one." - Elon Musk (http://www.chamedeo.com/video/kSHUha9ABNY/young-elon-musk-featured-in-documentary-about-millionaires-1999/)
Answered 7 years ago
Access 20,000+ Startup Experts, 650+ masterclass videos, 1,000+ in-depth guides, and all the software tools you need to launch and grow quickly.
Already a member? Sign in