I'm running a $10MM/year (and profitable) direct response company with 18 permanent employees and another 10-20 freelancers. We're based in Eastern Europe and selling to the USA. My core strengths are in marketing and innovation, not in management, planning, organizing. What should we be aware of when trying to bring a CEO to help us grow? Pitfalls? Mistakes we're bound to make? It's our first attempt at this. Thank you!
You are effectively hiring your boss.
You want the best boss you could ever dream of. It's your company, so you can do what you want. Furthermore, you hired your people, so if you get along with him/her, so should your people (in theory off course).
Obviously you want someone that understands your proposition, knows the US market and I would say Europe. The more they know, the faster they can get you there.
Last but not least, you want someone commercial and not just a sales person.
I hope this helps, good luck.
Answered 9 years ago
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