As a new app company still in core development, what's the best way to handle/leverage strategic partner inquiries from orgs like Google and Facebook?


First of all, get an NDA in place. Then discuss with the potential partner what type of resources they can provide you to assist with time to market and after launch. From resources to operations to marketing, etc; what is the overall sense of the partnership.

Answered 11 years ago

Whenever I'm looking for any decision maker or someone within an Org I run searches on:
- LinkedIn
- Jigsaw
- Facebook
- And this custom Twitter search:

Answered 11 years ago

Ensure that the partnership you are getting into is not interfering into your core development process . However a constructive feedback is always welcomed. While you tend to gain a lot in terms of leveraging the scale and reach, technical expertise of these networks , you should ensure that you are following the vision you have started with .

Answered 11 years ago

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