I can help you in building your Website traffic and conversion with Google Friendly strategies.
I would recommended.
1.Content creation(should be solving problems)
2.Monitoring unlinked brand mentions.
3.Reverse engineering competitors backlinks.
4.Making use of social media by making relations with influencer.
6Long tail keywords.
I would recommended:-
1.Make clear product hierarchy.
2.Proper product categorization.
3.Create separate sitemaps for products, categories and blog.
5.Use rel next and rel previous on product pages.
6.Use rel canonical on pages with session ids to control crawl budget.
7.Try to include more products on main categories instead of dividing them to multiple pages.