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Google Docs

Does anyone have experience with marketing and or ranking a Google Doc Add-on ??

2

Answers

TJ Kelly

Expert in Sales-Marketing Alignment

No first-hand experience, no. But I hope my answer can still be helpful. Go after the problem. Write articles and resources about the issues that your add-on solves. Publish YouTube videos and in-depth written pieces detailing every tiny feature of the add-on, and how it benefits G Docs users. It's true that almost no one will read every word of your in-depth piece, or watch all 9 minutes of your video, but that's ok. Google will. And whatever small percentage of those resources applies most directly to searchers will be valuable to them. Then you've gotta promote these resources. Places like Quora and Reddit are a great start. Don't be overly spammy, just hawking your add-on shamelessly. Be genuinely helpful, and provide links to your articles/videos (because THEY are helpful). Trust that some of the Quora/Reddit users will visit your resources, and some of those visitors will view your add-on. Not all, but some. If you try to go for 'all', you'll drive people away, especially on Reddit. Answers like this one on Clarity are another great spot. Facebook and LinkedIn groups. Other forums or online communities. Find niches and verticals that may frequently encounter your problem. Then find groups of people in those niches/verticals. Again, don't spam. But when those people see that you can understand and relate to their problem—and help them solve it—they will gladly risk a click. Let your videos/articles do the rest of the work moving them down the funnel toward the add-on. Hope that helps! By the way, what does the add-on do?? Super curious now.

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Steve Coltman

Culture trouble shooter

Hi, The general model these days is a standard annual subscription, with 10% discount if they pay 3 years upfront (all negotiable of course). Feel free to contact me if you need more information. Good luck Steven (based in Europe)

While job boards can be a beneficial resource, if you are looking for individuals with experience and a high rate of success your best bet to fill positions will be via networking. High level sales reps are in constant demand across all industries which means they are being fished rather than doing the fishing. Most high level reps are recruited by other companies while employed and do not frequent the job boards as often as entry-level or associate reps. To get started with this approach, think about who you do business with? Who is your banker, who is your insurance rep, who sold you your car, etc. All of these individuals have careers that are dependent upon successful networking and if they sold you, they are a good person to chat with because they will know other qualified individuals. Also, they are likely to know who may not be overly happy in their current job.

Mark McNair

I love turning ideas into profitable businesses!

Love this! You've already got active students which is a great starting place. Just a couple of clarifying questions: - Do you have a separate email list for your students outside of the list gained from giving out the eBook? This could be where your promoter marketing can begin. - Is 'active promoter' the endgame where you make a profit? If so, what does that look like? - As far as bringing in more people; Draws/Competitions are usually more successful in a social media environment for several reasons. What does your social media audience look like? Another way to maximize your traffic to bring in more people would be to set up a re-marketing campaign for the people who have viewed your course, but decided not to sign up. This group might be more likely to just download the free eBook in exchange for their email. The only issue is that you would need paid traffic via Google Ads or Facebook Ads to do this well. If you don't have Google Analytics set up yet, I would do that right away so that it can start tracking those traffic flows.

Alexander Malchevskiy

Organisational design specialist.

Hello! You have to ask yourself: Why I need a business partner? What value this partner can bring to my business? How much this value costs? Does he/she shares the same values and has same vision like I do? According to answers you can prepare a nice offer and a small presentation. But do not forget to connect with your lawyer and prepare all the documents in a proper way, defending your part in the Company. (always do this) Remember, that conflicts between partners are the fastest way to the destruction of the company. Have questions? Call me. I am MBA, PhD, professional in business transformation and business development.

David Favor

Fractional CTO

If you're not an American or Canadian citizen + you have no physical location, you only pay your Estonian taxes.

Hello! What you are asking after, is an age old business challenge; One that can be addressed, utilizing the modern tools of social media, to help stake your product and service position. The competition are doing what they are supposed to do; They are selling the ‘sizzle’ not the steak; by offering lower prices with less value added services than you do. There will always be customers who initially react to a lower perceived price offering. However; there are a number of ways to compete against price; but I’d first need to know more about what exactly you are selling; your current market position; your competitive price points; margins etc. The competition are the new guys in town, as you rightly noted. They need to attack you as the veteran in the industry; the incumbent “gold standard’ as it were; by offering price related discounted values. Your counter is to remind the customers and prospects of what exactly you offer and how your product stand out from the competition. Let’s talk!

SAAD

Expert in Quality

Canada is very big market for medical devices due to its extensive health care programs.You only need to make clear Usage/Substance of Concern Guides/leaflets so that authorities can clearly understand about the product.

Marketing in Luxury Hotels

Hello, my name is Daniella. I am the founder of iliketodabble.com. I would suggest link building as soon as possible as it can take up to 10 weeks on average to see 1 rank jump. If you have followup questions, I am glad to help you on a call. Thank you, Daniella

Matt McCullough

Professional Python 2.7 & Python 3 Expert

I'd say that market knowledge is incredibly important. You can buy a business at any revenue point, but if you don't know much about the market it's in or the industry, you could very well tank it. Do your due diligence and understand your exact plan and intentions of what you'd do with the newly bought asset to make sure that it has the resources needed to continue doing it's best and growing.

Allen Broady

Developer and Scientist.

I would monitor the traffic on what app store your app is being downloaded to pinpoint frequency of downloads from individual markets, turnover rates from users, and ratings and comments which would contain valuable information from your users. Determining what previously provoked users to your product, what works what doesn't which such a large user base you should be able to derive a bunch of user data to be able to derive a methodology to further study habits of users and pinpoint at least some of the commonalities of good vs bad for your app. To start you of look into Google Analytics, Fireball, Flurry, they are pretty sold for analytics of small to medium size traffic. All in all whatever method you use please take to account the current privacy issues now in your collection of data to avoid any future complications.

David Favor

Fractional CTO

1) CloudFlare is flakey. If you're attempting to manage SEO, avoid using CloudFlare or any tech which lives between your Website + your visitors. 2) Squarespace allows very little SEO control. Switch to WordPress, if you're running a business you'll be working on for years.

Trishul Patel

Product at Accel

People talk to people they like but people do business with people they trust. You don't actually sell them on anything you provide insight and help them on what's best for them even though it may not create an immediate sale you are building a relationship which will develop over time.

Phong Huynh

Web Developer, Business Consultant, language

A good Selling technique is do not go in right away to the benefit or technical stuff. First state your intention. Ex. Hi john, I'm calling you today because i believe our service can help you increase your sells. then ask How is your sales team doing are they motivated enough to make sales? are they making enough calls? poke and prod and talk about your service.

Allen Broady

Developer and Scientist.

Hello, If I am assuming that you have all these chats per day stored(If not storing these chats on a data warehouse for reporting purposes is an option). There is software such as Nvivo which is great for qualitative analysis which you can use for these tasks. There are also packages for R, Python and even Excel for analyzing data.

Flt.Lt. Sridhar

Start up mentor and speaker

Catch 22? Not at all...You need to project your weakness ( according to you) as a strength. Be open and bold about your online business. It is work experience and not a career break! You take that experience to the companies who are in the same line of business and you are very exciting for them. Please dont waste your time with recruiters. They have fixated ideas and mandates and can rarely identify or appreciate real talent. You need to get rid off your baggage you are carrying in your head. Your non-profit work would never become a business as your target customers cant afford to pay. Keep it that way and continue doing good karma. Join relevant LinkedIn groups based on your business and connect with like minded people. Target businesses in the same domain and directly contact them seeking appointments with hiring managers. Go as an entrepreneur and explore synergies. There is no shame in saying that your business did not work. But analyze why. If you feel that it is only because you did not promote it actively, then please go ahead and promote the hell out of it. Being an entrepreneur is the best work experience any employer can get as you would know the entire business cycle. You never know, your promotion, done in the right way may actually create more jobs!

What are some of the things users are saying that show you it's hard for them to understand the system? Do you have any consistency in areas where people are having trouble? Are you using any tools to track conversion rates through your funnel, and have those metrics gotten worse since your redesign? Feel free to book time with me if you want to dig in.

Yvette Parker

Brand Growth Pro, Project Management

Whether you're seeking B2B or B2C LEAD GEN, you can lease these lists to pump up your email mailing list. You can also harvest email leads through speaking engagements where you can expound on your area of expertise or product value.

Entrepreneurship

How do you determine partner equity?

6

Answers

David C

I help you buy, sell, plan, value a business

Hi, great question. You determine the value of the business before the partner joins, then you determine the value of what they bring. You then issue new shares to them. I made this video which may clear things up a bit for you. https://youtu.be/1EjKjSAd1F8 And this one about share dilution: https://youtu.be/FtogXYXCC1s If you want to discuss your specific circumstances, please feel free to request a call. David www.DavidCBarnett.com

Configuration Management

How do I configure Mailchimp for Salesforce?

1

Answers

Emma Green

Evidence-based fitness coach

Check you've completed all the steps here: https://eepurl.com/dyil61 Hope that was helpful!

Allen Broady

Developer and Scientist.

Yes Wix supports a mulitude of APIs to used for various fetch calls for your web pages. If you already have to API's in mind you can venture off within you WIX code to integrate within your application's processes. There shouldn't be any complications getting this done. Please see the link below for more information https://www.wix.com/code/home/api

Mobile applications

How should I hire an app developer?

11

Answers

First, you need to consult with someone who understands the complexity of the app that you request it. This person can be your friends who have background in CS or IT. Usually, people usually hire some freelancer or developer team and you pay it hourly. Once finished, you can just ask those team to migrate the ownership to you and hire some freshgrads in computer to just do maintenance of your app. you can check https://www.freelancer.com/.

Brandon Herrera

Clarity Expert

Hello! Thought I was just give you some quick insight on Social media marketing just in general. So the good thing about social media marketing is that. All the hacks and tips generally are universal no matter the location. Here’s some things you want to do to stand out : 1.) Creat ATTENTION. You want people to be attracted to your brand or your “advertisement”. You have got to be different. Since you are new, you want to grab peoples attention. Weather that’s the colors you use, the ad text you use, the emotional ad whatever. Make sure it grabs attention. . 2.) be on all social media platforms. You want to be on Twitter, instagram, Facebook, google, YouTube. Not necessarily because you use all of them. But just to show more credibility for the brand. You want people to know you’rs Just as legit as apple or Samsung. 3.) lastly, it doesn’t matter what market you’re in. You’ll never know what really works until you get out there and try. Yes these tips are universal But you can’t expect to watch a lot of soccer and automatically be Messi. You gotta practice. Get a good feel for what people respond to well. And what doesn’t respond well, etc. If you are interested in more I can for sure schedule some type of call Witt you to help you out bud

JC Garrett

Helping you plan/execute tech & sales strategies

To answer your question directly, the best way to figure our the optimal revenue model is by doing exactly what you're doing right now: evaluate the trends, challenges in the market and calculate how much it costs to build your user base relative to the revenue (potential) they bring in. Commonly if your CAC is out of alignment people start by focusing on the tactics through which they acquire (which to be fair is only natural.) I though like to start on the custom side and work my way backwards. Are you targeting the "right" customers relative to your opportunity in the market. Start by focusing on this question first and making sure you're targeting the right market for your app/service. Next, I would see if you can fractionalize that market further down into a more specific/narrow subset of potential customers. This should allow you to maximize what you are producing in terms of revenue potential and also cut down on the acquisition costs side since you can focus your nozzle more directly towards the target. The bottom line is dont overlook an opportunity to make sure your target market is clearly defined and confirmed/validated. And dont be afraid to question potential false-positives (i.e. just because someone will buy your service doesn't make them necessarily the ideal customer.) try to create multiple layers and variables of filtering that help you make sure you've got the right group of people in your sights.

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