Tagline
๐ฐ๐ -๐ฒ๐ ๐ถ๐ marketing leader turned Agency/Fractional CMO. I help B2B SaaS founders break growth barriers by deeply knowing the buyer, spotting hidden opportunities, and telling the story that moves markets.
Bio
Iโm a 4x-exit marketing leader with 20+ years building and scaling SaaS and tech companies. Over my career, Iโve helped drive growth at Newgistics, ESO, RetailMeNot, and other startups through clear positioning, narrative-driven marketing, and disciplined go-to-market execution.
Now, as a Fractional CMO, I work with founders whoโve hit the growth plateau โ when hustle and founder-led marketing stop working. I help them step out of the weeds, clarify their buyer story, and build the marketing infrastructure that unlocks their next stage of growth. My passion is turning complex ideas into simple stories that move markets
Location
Austin, Texas, US
Last Active
a minute ago
Name / Logo
Industry
Services
Website
jonathandampier.com
Team Size
Just Me/Co-Founders
Funding Stage
Pre-Seed
Funding Raised
None/Bootstrapped
Annual Revenue
$250k to $500k
| Skill | Strength | Explanation |
|---|---|---|
| Positioning and Storytelling | 100 / 100 | Specializes in turning complex ideas into simple stories that move markets. |
| B2B SaaS Marketing | 100 / 100 | Helps B2B SaaS founders break growth barriers by deeply knowing the buyer and spotting hidden opportunities. |
| Fractional CMO | 100 / 100 | Works with founders to build marketing infrastructure and unlock growth. |
| Marketing Leadership | 100 / 100 | Achieved four successful exits in marketing leadership roles. |
| B2B SaaS Marketing | 100 / 100 | Extensive experience in building and scaling SaaS companies. |
| Technology | 100 / 100 | Over 20 years of experience in the technology sector. |
| Fractional CMO | 95 / 100 | 4x-exit marketing leader with 20+ years of experience in building and scaling SaaS and tech companies. |
| Go-to-Market Strategy | 90 / 100 | Expert in narrative-driven marketing and disciplined go-to-market execution. |
Title
SVP Marketing & Product
Position Description
๐ ๐ฎ๐ป๐ฎ๐ด๐ฒ๐ฑ ๐๐ฒ๐บ๐ฎ๐ป๐ฑ, ๐๐ฟ๐ฎ๐ป๐ฑ, ๐ฃ๐ฟ๐ผ๐ฑ๐๐ฐ๐ ๐ ๐ฎ๐ฟ๐ธ๐ฒ๐๐ถ๐ป๐ด, ๐ฃ๐ฟ๐ผ๐ฑ๐๐ฐ๐ ๐๐ฒ๐๐ฒ๐น๐ผ๐ฝ๐บ๐ฒ๐ป๐. Drove growth through clear positioning and narrative-driven marketing.
Accomplishment Notes
Grew Newgistics revenue from $5M-$250M in four years and a successful exit. Created new category (Returns Management) .
Title
CMO
Position Description
Implemented disciplined go-to-market execution strategies.
Accomplishment Notes
Grew sales 55% in 2014, Grew sales 30% in 2013
Title
Fractional CMO
Position Description
๐ ๐ต๐ฒ๐น๐ฝ ๐๐ฎ๐ ๐ณ๐ผ๐๐ป๐ฑ๐ฒ๐ฟ๐ ๐ฎ๐ป๐ฑ ๐๐๐ข๐ ๐ฏ๐ฟ๐ฒ๐ฎ๐ธ ๐๐ต๐ฟ๐ผ๐๐ด๐ต ๐ด๐ฟ๐ผ๐๐๐ต ๐ฝ๐น๐ฎ๐๐ฒ๐ฎ๐๐ by combining strategic clarity with hands-on execution. I work with leadership teams to sharpen positioning, align sales and marketing, and build repeatable growth engines.
Accomplishment Notes
Built and led marketing organizations from early-stage to market leaders in SaaS, cybersecurity, and enterprise tech. Designed go-to-market strategies that aligned product, sales, and marketing to drive sustainable revenue growth. Delivered measurable results without the overhead of a full-time CMO.
Title
Head of B2B Marketing
Position Description
Digital marketing platform supporting omnichannel retailers. ๐ ๐ฎ๐ป๐ฎ๐ด๐ฒ๐ฑ ๐๐ฒ๐บ๐ฎ๐ป๐ฑ, ๐๐ฟ๐ฎ๐ป๐ฑ, ๐ฃ๐ฟ๐ผ๐ฑ๐๐ฐ๐ ๐ ๐ฎ๐ฟ๐ธ๐ฒ๐๐ถ๐ป๐ด.
Accomplishment Notes
Increased B2B sales by 34% -Built B2B marketing function and demand gen programs from scratch Launched new B2B website and positioning to differentiate in a crowded space -Developed B2B brand identity to support sales and enterprise relationships
Title
CMO
Position Description
Cloud security and compliance company for public cloud (AWS, Azure, GCP), ๐ ๐ฎ๐ป๐ฎ๐ด๐ฒ๐ฑ ๐๐ฒ๐บ๐ฎ๐ป๐ฑ, ๐๐ฟ๐ฎ๐ป๐ฑ, ๐ฃ๐ฟ๐ผ๐ฑ๐๐ฐ๐ ๐ ๐ฎ๐ฟ๐ธ๐ฒ๐๐ถ๐ป๐ด, ๐๐ผ๐บ๐บ๐๐ป๐ถ๐ฐ๐ฎ๐๐ถ๐ผ๐ป๐
Accomplishment Notes
Increased top-of-funnel by 224% and SQOs by 52% Increased brand awareness 123% and customer retention by 33%. โข Reduced CPL from $300 to $100 while boosting engagement 5X Built performance marketing engine across paid, content, and partner channels. Repositioned platform for providers, payers, and life sciences customers.