Data-Driven Decisions

with Mike Greenfield

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Getting statistically meaningful

Mike Greenfield

Founder, Data Geek, Entrepreneur

Lessons Learned

You want to test things where the desired action is taken by at least a few hundred people.

There are some cases where a 1% improvement will have a material impact on your business.

When you look at change, make sure your numbers and results are statistically meaningful.

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