The best way to reach a B2B market is to identify target companies and decision-makers and tailor your approach to their needs. Use content marketing, LinkedIn engagement, email outreach, and industry events to build trust and demonstrate value. Focus on relationship-building, referrals, and personalized campaigns to convert prospects into clients.

Affordable SEO Packages (₹4,000–₹10,000/month) Many local SEO providers offer budget-friendly packages tailored for small businesses. These typically include: 1. On-page and off-page SEO optimization 2. Keyword research and targeting 3. Local SEO strategies 4. Regular blog posts or service page updates For instance, SK Web World offers SEO services at ₹5,000/month, focusing on 5 to 7 local keywords in Lucknow. They provide a full-scale SEO audit, advanced keyword research, on-page SEO, quality link building, and social media optimization.

For your situation, I recommend using sub-directories rather than sub-domains: Sub-directories (e.g., DrivingTests101.com/uk) Keeps all link authority in one domain, easier for SEO growth. Google treats them as part of the main site, reducing duplicate content risks. Geo-targeting You do not need a separate IP for each country. Google relies on content, hreflang tags, and TLD relevance. Use hreflang tags to specify country and language: <link rel="alternate" hreflang="en-gb" href="https://www.drivingtests101.com/uk/" /> <link rel="alternate" hreflang="en-au" href="https://www.drivingtests101.com/au/" /> <link rel="alternate" hreflang="en-us" href="https://www.drivingtests101.com/us/" /> Avoid duplicate content penalties Add country-specific metadata (titles, descriptions, H1s). Include localised references for each country/state. Do not canonical all pages to .com; keep canonical per page. Sub-domains (e.g., uk.drivingtests101.com) Google may treat each sub-domain as a separate site. Link authority from .com may dilute across sub-domains. Only use if you want fully independent sites per country. Extra SEO tips Optimise content for each country (FAQs, tips, state-specific info). Build backlinks from country-specific sites. Ensure fast site speed and mobile optimisation. Use structured data (FAQ schema) for state tests. Summary: Use sub-directories, hreflang, and localised content. No need for multiple IPs. Avoid sub-domains unless truly separate sites.