Justin BaileyChange Management & Strategy Implementation Expert

I can help you understand the business changes you need to make. How to plan them, end to end implementation guidance, measuring success, and what your change review process should look like.
AXA Health - Taking Care Subsidiary - Head of Programmes
KRT Ltd - Managing Director
Freelance change consultant
I am an experienced business strategist with a demonstrated history of working at senior management and director level, in a variety of industries.

Highly skilled in Business Architecture, Business Management, Project and Programme Management, Operations Research Analysis, Operations Management, Sales Management, Customer Service, Business Development, Business Strategy, and Leadership. I have extensive knowledge of business dynamics and a broad range of MI and business intelligence models.
I specialise in aggressive expansion and business growth through forward thinking and focused strategy implementation.
My experience is a combination of "hands-on" roles, as well as high level business advisory and senior leadership positions.

APMG Certified Agile Project Management Practitioner (DSDM) with a history of successful project and programme management experience.
CQI | IRCA qualified ISO9001:2015 Lead Auditor. Proficient in the implementation and improvement of Quality Management Systems and operational management of continuous improvement, focusing on risk based thinking

I have a long and successful history of delivering improved business efficiency leading to increased profit, through a combination of increased turnover and margin, alongside intelligent streamlining and loss prevention initiatives.
I graduated from The University of Plymouth's Business School in 2004.

Recent Answers

This is more complex than:
Video call = convenience
Face to face = Personal
Without knowing why you want to meet clients, its harder to give specific advice but I would be led by two factors.
1. How do these clients want to interact with you?
2. In what format will you be able to give value to the meeting for the clients and achieve your own objectives?
The answer is likely to be offering a range of solutions- new technology has given us flexibility to offer solutions that fit the needs, desires and budgets of both parties, so understand what those needs are and how best to fulfil them and you will be able to offer the correct choice for both parties.
Happy to discuss if useful.
Good luck!

The switch from B2C to B2B can seem massive - and the differences in requirements can be significant. BUT it is usually easier to pivot from B2C into B2B than starting from scratch.
You understand you current market - what your existing customers get from you and their reasons for using you. So your first step should be understanding what need you can fulfil in a B2B environment - that may be more formal than your current set up - e.g. certification on completion to appease HR and L & D departments, or it may be a degree of tailoring the solution through scaling e.g. a level and type of training designed specifically for that client and a number of their employees.
I would try to make some contacts within the type of businesses you would be aiming at, and see how much you can pick their brains on what needs they have that you could design a solution to solve. Once you understand the problems they have, creating a strategy to pivot into that space and fulfil that need will be more straightforward.
In summary:
1/ Understand your own strengths and current B2C USPs
2. Research into the market by talking to as many people as you can
3. Create a solution that is as close to what you already do successfully, to pivot into that space to solve their problem.
4. Plan a review timeframe.
Happy to discuss further if useful - Good Luck!

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