DON'T hire a PR company. Instead...
Listen to the 30-minute "Ask Altucher" Episode #170 [link below] where we talked to Clay Hebert.
Why? Because Clay has helped 70 entrepreneurs get over 15 million dollars through croudfunding. He knows how to do it right
And he literally gave away ALL THE SECRETS to making your croudfunding camping a success... in half an hour
I had no idea that the total amount you need to ask for MUST BE SMALL, because hat way you can create a story if you "over-fund it quickly" ----
Imagine the headline:
"Croudfunding Campaign asks for 10K and gets 100K in 8 hours!"
Can you see the possibilities?
And it is YOU that can feed that story to media hungry places (Medium, Thought Catalog, Huffpo, CNBC, etc.etc...)
Another thing I did not know, is...
Give away the BEST prizes for the cheapest donations, the one to five dollar level. Give a lot to those... listen to Clay to hear why
And on and on...
Listen to Episode 170 for all of it: https://itunes.apple.com/us/podcast/ask-altucher/id868149214?mt=2
Here is ten ideas of what you can do:
1.- Get a customer. For your app. Someone that will pay to use it, get their actual money in your hand. (That will show you how good the idea is)
2.- Describe to me what your app does in ONE SENTENCE. One that a 3 year old can understand
3.- Tell me what comes after "because" meaning... I must use your app because.... "......... .........."
4.- Speck it out in all details - Google how people have done it before. Do not miss on any of the steps
5.- Outsource the first page and get it done - Do not spend more than 100 dollars on this
6.- Document each step of the way in a blog
7.- Do a video of "what you thought would happen" and "what is actually happening" - every day
8.- Think of 10 other apps
9.- Repeat all previous steps for the 10 other apps
10.- Teach me how to answer the question you just asked from idea to full execution.... and charge for the course