Startups Team | Authors

How to Find Investors

We’ve spent this phase of the Funding playbook shedding light on key challenges of finding investors to show you how to break this process up into super digestible steps and begin knocking out your own investor selection starting today.

Understanding Startup Investors

When your startup is ready to raise funds, the first steps are understanding each fundraising stage (where your startup fits), and which type of investor suits that specific stage. We dive into all this in the first section of Phase Two in our Funding Series.

Convertible Debt for Startups

Convertible Debt is a “loan” that converts into an equity investment at some future date at or below a specific Valuation Cap. It’s a popular way for early-stage startups to raise money versus a traditional equity funding round. Continue reading to understand how it works in further detail.

Equity Funding for Startups

Pursuing equity financing means that in exchange for the money they invest now, angel investors or venture capitalists will receive a stake in your company and its performance moving forward. But there's a lot more to detail to cover, so let's go over it together.

Debt as Startup Capital

Debt is the most common type of financing however it only works if you have assets that can collateralize the debt in some form. Continue with us in this section to learn everything you need to know about debt as startup capital.

Startup Bootstrapping

Bootstrapping is the way of life for entrepreneurs. For every great company (even the funded ones) there is a great story about how the Founder leveraged some form of Bootstrap Capital to get the company out of the gates. Keep reading to understand all the different avenues of bootstrapping to see what will work for your startup.

Does Having a Diverse Team Really Matter?

What is team diversity? Why does it matter? And how can you build a diverse team, from the ground up?

Everything You Need To Know About Pitching Investors

Everything you need to know about how to create a successful investor pitch that will get money for your startup.

Everything You Need to Know About Product-Market Fit

Everything you need to know about product-market fit for startups, from how to find it to how you know you have it.

What Is Product Design? | Startups.com

Everything you need to know about product design, from what it is to how to do it.

What Is Product Differentiation?

Everything you need to know about product differentiation.

The Secrets to Crafting an Irresistible Elevator Pitch (With Examples)

Everything you need to know to write a compelling elevator pitch, with examples.

The 20 Best Startup Podcasts for 2020

Not sure what you should be listening to in 2020? Here are the best startup podcasts, ready to join your playlist.

How to Create an Effective Product Strategy

How to create a great product strategy and connect it with your product roadmap.

What is a Product Roadmap?

Everything you need to know to create a great product roadmap.

What is Lean Business?

Lean startup is part of lean business -- but it's about a lot more than that.

Sales Prospecting 101

Everything you need to know about sales prospecting.

Customer Segmentation for Startups and Small Businesses | Startups.com

If you're going to effectively market to your consumer base, you have to go through customer segmentation. Here's what it is, and how to do it.

What do Startup Founders Need to Know About the Product Development Process?

Everything you need to know about the product development process for startups.

How to Create a Founders Agreement for Your Startup

Everything you need to know about founders agreement, to what they are to how to create one.

Grants for Nonprofit Startups: Everything You Need to Know

Everything you need to know to find and get grants for nonprofit startups.

Customer Personas & Customer Profiles for Startups | Startups.com

Why Are Customer Personas So Important? If your startup doesn't have a customer profile yet, it's time to stop, rewind, and get on it. Here's how.

Everything You Need to Know About Microloans for Startups

Looking for startup funding? Check out these microloans for startups to help you get started.

Everything You Need to Know About Drafting an Operating Agreement for Your LLC

Everything you need to know to form an operating agreement for your startup LLC.

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