Warren K Carlyle IV
CMO | Fan Funded Communities
Instagram Strategist · Austin, Texas, US
Open to advisory
Customer acquisition · Design & Brand · Leadership & Strategy
Makes warm intros to
10
Hours / month
About Warren
Warren K. Carlyle IV helps founders and creators build fan-funded communities that convert attention into trust, revenue, and long-term loyalty.
He is the Founder and Executive Director of OctoNation®, the world’s largest octopus fan club with 1M+ members, and Chief Growth Officer for Chalene Johnson, where he leads brand partnerships, sponsorships, and community-driven growth in women’s wellness.
He also helped build the growth engine behind Emily D. Baker, one of YouTube’s most-watched legal commentators, developing the community, content, and monetization strategy that turned a livestreaming legal breakdown brand into a major new media platform.
His expertise includes audience development, creator monetization, sponsorship strategy, affiliate programs, community-led content, and building ecosystems people actually want to belong to.
He is especially useful for founders building movements, creator-led brands, and communities where trust is the growth engine.
Skills
Experience
job
Fanatical Community Consultant
Self Employed
Advises brands and creator businesses on turning attention into fanatical, fan-funded communities using the proprietary 7 C's framework.
job
Chief Growth Officer
Team Johnson, LLC
Drives multi-year brand partnerships, national campaigns, and omnichannel community growth across platforms reaching 10M+ monthly views.
job
Founder & Executive Director
OctoNation - The Largest Octopus Fan Club!
Founded and scaled an ocean education nonprofit to over 1M+ members, recognized globally by National Geographic and Meta.
job
Chief Brand Officer
Baker Media, LLC - Emily D. Baker
Scaled brand systems, architected livestream operations reaching 500K concurrent viewers, and drove merchandise and audience app downloads.