Jonnathan Trilleras is a recognized leader and "progressive thought leader" in the Out-of-Home (OOH) advertising industry, specifically known for his work in mobile digital billboards and media innovation. As the Co-Founder and CEO of LED Truck Media, Jonnathan has spent over two decades as a business entrepreneur, establishing himself as a key figure in the Miami business community before scaling his operations globally.

Under his leadership, LED Truck Media has grown into a nationwide leader in the U.S. for digital billboard trucks and mobile advertising. Most recently, Jonnathan has spearheaded the company’s strategic expansion into European markets, including the UK, France, Germany, and Spain. He is credited with bringing "OOH 2.0" to life—moving beyond static placements to create high-impact, measurable, and flexible digital experiences that reach audiences in high-traffic urban zones.

Industry Leadership & Accolades

• Forbes Agency Council Member: An invited member of this prestigious community for successful executives in public relations, media strategy, and advertising.
  
  * Global Expansion Pioneer: Led the first-ever launch of LED advertising trucks in emerging markets like Croatia, successfully navigating international regulatory guidelines and market entry.
  
  * Thought Leadership: A frequent guest on industry platforms such as OOH Insider, where he discusses programmatic DOOH, AI innovations, and the future of street-level engagement.
  
  * Multilingual Executive: Fluent in English, Spanish, and Portuguese, which has facilitated his leadership in international marketing and stakeholder management across borders.
  Jonnathan’s expertise spans strategic planning, market analysis, and the implementation of cutting-edge ad-tech. He remains focused on redefining outdoor communication through a diverse network of mobile media, including truck billboards, LED bicycles, and branded transit.
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