Mark Frumar

Mark is President of Modii in North America

As President of Modii, Mark brings to the industry a passion for data and technology and their application to urban mobility. Hailing from Sydney, Australia, Mark’s background lies in 15 years of enterprise sales – working with customers in a myriad of industries from public sector to logistics and defense.

Since migrating to New York in 2013, Mark launched Modii into the US market and has overseen its development from a simple curbside digitization startup to what has now become a full digital infrastructure, data integration and analytics platform. Working in partnership with some of the leading cities, universities and state authorities in the country, Mark has dedicated himself to guiding these institutions from an antiquated model of parking and mobility management to a customer-focused, future ready operation leveraging the latest advancements in technology.

Modii's mission is to unlock the potential of the most underutilized public asset - the curb. We do so by guiding municipalities toward their smart city vision one step at a time, enabling them to leverage their own data to inform city planning as they grow.

Our proprietary technology for the digital transformation of curbside and offstreet parking assets is the key starting point for each of Modii's implementations.
This foundation is then combined with real-time curbside data to underpin Modii's unified platform of digital infrastructure, systems integration and value-added solutions.

As consumer expectations continue to adapt and increased demands are placed on transportation administrators to accommodate, Modii's data is powering the operations of our customers and informing multi-million dollar planning decisions to positively affect the future of communities.

Modii's platform is the missing link between the status quo and the envisioned future of parking and mobility, representing the key foundational step for smart, data-driven cities, campuses and operators.