I’ve worked with quite a few professionals facing this, and honestly — it’s more common than you think. Here are the first steps I recommend: 1. Audit your resume — not just for formatting, but for messaging. Are you telling a clear story of impact, not just responsibilities? Focus on results, metrics, and transformation. 2. Tailor every application. A generic resume will almost always get ignored. Align keywords from the job post and make your cover note specific to the company’s pain points. 3. Build relationships before you apply. Reach out on LinkedIn, comment on posts, join industry groups. Applications coming from a warm contact or referral get way more attention than cold ones. 4. Get brutally honest feedback. Ask someone in your domain (or me, if you’d like) to review your resume or your online presence and point out gaps. And finally — don’t just focus on quantity. Applying to 10 roles with high personalization beats sending 100 blind resumes. Happy to help you map this more clearly if needed. Sometimes it just takes a few focused shifts to start getting traction.