Entrepreneur. Mentor @ Google LaunchPadx & Startupbootcamp. Advisory Board member to Startups. INSEAD MBA. I blog at http://bit.ly/renji_john_blog
These articles on The Hustle can you give a new kind of perspective.
Hope it gives you a few pointers in the right direction!
P.S. I, in no way, condone some of the black-hat techniques mentioned there.