Carl Lawson
Entrepreneur/Inventor/Industrial Designer
Founder@Workspace Wisdom LLC · Seabrook, NH, USA
Open to advisory
Customer acquisition · Product · Engineering & Tech · Leadership & Strategy
Makes warm intros to
5
Hours / month
About Carl
Entrepreneur and founder of several ecommerce D2C companies, based in NH/MA. Seasoned digital product design consultant for various Fortune 500 companies. Inventor and industrial designer bringing innovative multifunctional devices to market and currently executing a targeted GTM strategy for Tier-1 accounts across Fintech, HealthTech, and Corporate HQ sectors. Focus on providing Facilities Managers with solutions which speak their language, and HR/Purchasing Agents with the most cost effective answer to their employee retention and sourcing challenges. Actively seeking a Sales-led Co-Founder in the NH/MA area to lead our B2B charge and co-pilot our upcoming Seed round.
Company
Workspace Wisdom LLC
www.workspacewisdom.com
Problems to solve: Fragmented Procurement and Desktop Clutter.
U.S. companies spend *$14.9B a year outfitting employee desks with six or seven single-purpose devices they each have to source, ship, and replace one at a time.
I am currently in the process of bringing the Workspace Saver™ (patent pending) to market. This product replaces six or seven of the devices on your desktop with one compact, brandable device, so companies can clear their employees' work area, simplify procurement, and cut per-desk costs roughly in half.
Competitive Advantage:
- Cost Savings: the total cost of desk accessories (lamps, staplers, USB charging hubs, etc) per desk is roughly cut in half - $100 instead of ~$200.
- Simplfied Procurement: the Company is saving time and money when sourcing one device instead of six or seven.
- Brandable: the Workspace Saver™ can be branded with the Company's logo and is great for hot desking/hoteling scenarios to create the ‘home base’ employees need – also works for SOHO.
- CDP Compliant: our product will support a company's Clean Desk Policy by optimizing the desktop, eliminating clutter, and cleaning up the floor plan.
- Profitability: It has been estimated that the average worker wastes 3.5 weeks per year searching for misplaced items. Studies have shown that an optimized workspace increases productivity, enhances morale, improves mental health, and contributes to profitability.
Company Stage
Prelaunch
Funding Stage
Seed
Funding Raised
None/Bootstrapped
Team Size
Just Me/Co-Founders
Annual Revenue
Undisclosed
Location
Boston, Massachusetts, United States
Founded
2025
Industry
Other
Skills
Ergonomic Design
Focused on creating usable and useful physical and digital products.
Founder
Founded several ecommerce D2C companies and Workspace Wisdom LLC, demonstrating strong entrepreneurial drive.
Physical Product Management
Designed and developed physical products, including innovative desktop devices.
Digital Product Design
Consulted Fortune 500 companies on digital product design, usability, and aesthetics.
Usability
Expertise in ensuring products are highly user-friendly and intuitive.
E-commerce
Founded and operated several companies within the e-commerce sector.
Entrepreneurship
Founded and managed multiple companies from initial concept through operational stages.
Product Innovation
Created new product categories and innovative solutions for market needs.
Technology
Extensive experience in digital product design and AI applications within the technology industry.
Industrial Design
Applied industrial design principles to the creation of physical products, including their aesthetic and functional aspects.
Business Strategy
Developed comprehensive business strategies for both new ventures and established companies.
Inventor
Invented new products with a focus on usability and aesthetic design.
User Research
Conducted thorough user research to understand user needs, pain points, and behaviors.
User Behavior Analysis
Analyzed user behavior data to inform and optimize product design and strategy.
Business Development
Developed business strategies and new product categories to drive growth.
Direct-to-Consumer (D2C)
Experienced in founding and operating multiple direct-to-consumer ecommerce businesses.
Bootstrapping
Successfully bootstrapped early-stage ventures, managing resources independently.
Branding
Created and established new branded product categories for diverse markets.
AI Applications
Explored and developed applications of artificial intelligence in product design and business strategy.
Experience
job
Founder, Inventor & Designer
Workspace Wisdom LLC
Founded a company focused on creating compact, customizable desktop devices, aiming to save space, improve organization, and establish a new branded product category.
Bootstrapped the company to seed stage, developing a unique consumer product line targeting offices, universities, and corporate buyers.
job
Digital Product Design Consultant
Various Fortune 500 Companies
Provided expert digital product design consulting, focusing on usability, aesthetic design, and user experience for large enterprise clients.
Advised multiple Fortune 500 clients on enhancing digital products, improving usability, and refining aesthetic design.
job
Founder
Several Ecommerce D2C Companies
Founded and managed multiple direct-to-consumer businesses, overseeing all aspects from product development to sales and marketing.
Successfully launched and operated several ecommerce D2C companies, demonstrating strong entrepreneurial capabilities.