
Serial entrepreneur in health, neuroscience, and natural product innovation.
COO | Co-Founder @ Break Free Program · Key Largo, FL 33037, USA
Carol Westby brings over 30 years of executive experience in integrative medicine, addiction treatment, and natural product development. As COO and Co-Founder of Break Free Alcohol Program, she leads research in the neurobiology of addiction and the development of the first physiologically based alcohol reduction program in the United States.
Previously, Carol served as Executive Vice President of Avantcare, Inc., overseeing a $1.1M annual marketing budget, FDA and USP compliance, international trademarks, and laboratory operations. She was also CEO of 6th Millennium Corporation, which operated three state-licensed integrative medicine clinics, and founder of Extreme Phyto-Dynamics, LLC, where she developed and marketed eight proprietary dietary supplements before its sale in 2016.
A lifelong advocate for wellness and recovery, Carol directed a U.S. health-focused nonprofit for over two decades, created programs for children of alcoholic families, and is certified in Equine Assisted Therapy in both the U.S. and Great Britain. She also co-founded the Caelum et Terra Foundation (Republic of Malta), expanding her philanthropic mission internationally.
Carol is a co-author of two upcoming books — False Cures, Real Consequences: The Truth About Alcohol Treatment and The Manual for the Empowered Path Program.
breakfreeprogram.com
BreakFree offers a neuroscience-driven, at-home alcohol recovery program for everyone. It combines GABA/glutamate rebalance, organ-repair routines, and guided modules to sustain change.
Team Size
Just Me/Co-Founders
Founded
2025
Industry
Healthcare
Founder
Founded multiple companies and a nonprofit organization.
Entrepreneurship
Serial entrepreneur with multiple companies founded in health, neuroscience, and natural product innovation.
Healthcare
Over 30 years in integrative medicine and addiction treatment.
Natural Products
Developed and marketed dietary supplements.
Strategy
Developed and marketed proprietary dietary supplements and led international philanthropic missions.
Leadership
Over 30 years of executive experience, including roles as COO, CEO, and Executive Vice President.
Research and Development
Led research in neurobiology of addiction and integrative medicine.
Project Management
Led research and development projects in integrative medicine and addiction treatment.
Product Management
Developed the first physiologically based alcohol reduction program in the U.S. and marketed dietary supplements.
Fundraising
Oversaw a $1.1M annual marketing budget and managed international trademarks and compliance.
Equine Assisted Therapy
Certified in Equine Assisted Therapy in the U.S. and Great Britain.
Published Author
Co-author of two upcoming books on alcohol treatment and empowerment programs.
job
Founder
Extreme Phyto-Dynamics, LLC
Developed and marketed dietary supplements.
Developed eight proprietary dietary supplements before sale in 2016.
job
Executive Vice President
Avantcare, Inc.
Oversaw marketing budget, compliance, trademarks, and laboratory operations.
Managed a $1.1M annual marketing budget and international trademarks.
job
COO and Co-Founder
Empowered Path Program LLC
Leads research in neurobiology of addiction and development of alcohol reduction program.
Developed the first physiologically based alcohol reduction program in the U.S.
milestone
Co-Founder
Caelum et Terra Foundation
Expanded philanthropic mission internationally.
Co-founded a foundation in the Republic of Malta.
job
CEO
6th Millennium Corporation
Operated state-licensed integrative medicine clinics.
Led three state-licensed integrative medicine clinics.
job
Director
U.S. Health-Focused Nonprofit
Directed a nonprofit for over two decades, creating programs for children of alcoholic families.
Created programs for children of alcoholic families.