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Ash Maurya

Author of Running Lean and Creator of Lean Canvas

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Helping startups everywhere succeed.

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Start-ups

What are the biggest mistakes startups make?


Ash Maurya

Author of Running Lean and Creator of Lean Canvas

Falling in love with their solution, not the customer's problem.

Customer Development

Is there any typical questions for customers' pain points discovery or it's impossible to standardise?


Ash Maurya

Author of Running Lean and Creator of Lean Canvas

Here's my 3 phase approach: 1. Set problem context with a back-story. 2. If problem resonates (or not), ask how they solve these problems today. 3. Shut up and listen. Ash

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Areas of Expertise

EntrepreneurshipLean startupStart-upsProduct ManagementCustomer DevelopmentBusiness Model CanvasSaaS