Digital E-Commerce Marketing CPG, Luxury Fashion
Experienced DTC e-commerce executive with a strong background with high-growth companies. Diversified and complementary exposure working with blockbuster brands in a variety of fields including high fashion, cannabis and CBD, customizable commerce, luggage, digital media, advertising, and subscription commerce.
I'm a hands-on executive with an entrepreneurial mindset who can switch from strategy to trench work, combining professionalism with strong gravitas and a high level of psychological empathy and emotional maturity.
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Digital E-Commerce Marketing CPG, Luxury Fashion
The only real answer here is that there isn't any silver bullet or easy way to make money with an online business these days. If there is, the space gets filled quickly and the margins disappear. Like anything in life, whatever business you decide to launch will require time, effort and an ability to quickly evolve and pivot. That said, I suggest reading "The 4 Hour Workweek" for some inspiration.
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Digital E-Commerce Marketing CPG, Luxury Fashion
Quality control is always a concern when working with an overseas vendor, and I can only imagine your frustration with the samples you have received. My advice having sourced from China and many other countries is that you need a person on the ground to make sure your expectations and specs are being met, so see if you can find an agent (not associated with the factory) to work on your behalf to save the time, cost and hassle of having to fly overseas. That said, unless you are at a scale where it makes sense, I have found over the years that it ends up usually being cheaper in the long run and much more efficient to produce domestically if you can. While overseas pricing can seem a lot cheaper on the front-end, if you run into issue (like you have), the savings end up evaporating. Hope this helps, and happy to jump on a call to talk in more detail.
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