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Assaf Ben-David

Mentor, Entrepreneur, Lawyer, Public Speaker

Bio

Experienced Startup Mentor, Commercial lawyer, Lecturer & public speaker. I've helped over 300 entrepreneurs & 100+ startups. Taught tens of courses and given hundreds of talks. Founder of the Legal Clinic for Startups. Founder of www.Mentor247.co

Recent Answers

Early-stage Startups

How to get more mentors and coaches


Assaf Ben-David

Mentor, Entrepreneur, Lawyer, Public Speaker

A good way to get more mentors would be to follow the playbook that www.mentor247.co did. They're fairly new in the market and seem to already have attracted a large following. From what I understand they got most of their mentors through Linkedin and some via organic traffic - although the second option takes more time. Hope this helps.

CEO

Should I create a mockup of my idea of marketplace before building it (coding) ?


Assaf Ben-David

Mentor, Entrepreneur, Lawyer, Public Speaker

Depends - what are you trying to do? Mockups can be good for raising an investment (although not easy to do without an MVP and some data). They can also help the developers better understand your needs. But it all depends on the type of platform, who is doing the coding, your budget and numerous other factors. I built a MVP version of a marketplace without mockups because the design layout was fairly easy to understand - so no need. But again - it depends what you're building... If you have the money, and someone you trust, it can't hurt - but first understand why you need it. Good luck I'm a mentor on Startups.com, an international lecturer on entrepreneurship and negotiations, a commercial startup lawyer and a leadership coach. I've successfully helped over 400 entrepreneurs, startups and businesses and I would be happy to help you.

Customer Acquisition

What is the most cost effective way to acquire first 100 customers?


Assaf Ben-David

Mentor, Entrepreneur, Lawyer, Public Speaker

Great question IT depends on how fast you want/need to get them. You mentioned "organic" and "cost effective" - these are two very different methods. Organic - you can do a lot of content (articles and videos) and this will get you leads/customers - but you will only start seeing the effects after 4-5 months. Another option is to partner with other complimentary organizations who already have traffic - your service would compliment theirs. You can also focus on posts on the platform on which your relevant target audience exists - for example LinkedIn or Facebook...you could post in groups (some are huge). As for cost effective - the obvious channels like Google or FB ads are a bit expensive and if you don't know how to do them right, you'd be wasting money before seeing results. So I would try something a little more out of the box - for example: specific forums/whatsapp groups etc, where your target audience is active. It all comes down to who and where your target audience is. Good luck I am a mentor on Startups.com, an international lecturer on entrepreneurship and negotiations, a commercial startup lawyer and a leadership coach. I've successfully helped over 400 entrepreneurs, startups and businesses and I would be happy to help you.

Entrepreneurship

Hello, I am a new expert and I do not know how to earn money from this field. I hope that I can get your support and participation


Assaf Ben-David

Mentor, Entrepreneur, Lawyer, Public Speaker

The more you answer people's questions the more calls you will receive. Unfortunately, I don't know if Clarity has been promoting the platform so much so I haven't see too much activity in the last year or so (but I might be wrong). In the past (about 2 years) there was a fair amount of calls. Good luck! *** I am a mentor on Startups.com, an international lecturer on entrepreneurship and negotiations, and a commercial startup lawyer. I've successfully helped over 470 entrepreneurs & businesses. Reach out if you need anything.

Business Strategy

Our biomed startup is assessing the option of getting an exclusive license for IP owned by the University. The terms are to be negotiated.


Assaf Ben-David

Mentor, Entrepreneur, Lawyer, Public Speaker

Hi I know it's been a while since you posted this, so not sure if it's still relevant, but if it is, I've helped with a lot of similar negotiations and happy to hop on a call. Prior to the call, please send me the basic information so I Can review and thus make our time more efficient. Good luck! *** I am a mentor on Startups.com, an international lecturer on entrepreneurship and negotiations, a commercial startup lawyer and a leadership coach. I've successfully helped over 400 entrepreneurs, startups and businesses and I would be happy to help you. When scheduling a call, please send me some background information and the 2 main questions you want answered so that I can prepare in advance (to give you maximum value for your money). My reviews: https://clarity.fm/assafben-david ***

Start-ups

whatever I think of, it always exists and even better. How to scape this?


Assaf Ben-David

Mentor, Entrepreneur, Lawyer, Public Speaker

Great question. A few tips that might be helpful: 1. Stop looking for new ideas. Instead, try look for problems/pains that people or companies have. Once you've found the pain point, then work on the solution. 2. Market research shouldn't be taking you a lot of time. At least not the initial research. It should be lean (fast) just to get a quick understanding of the market. Maybe you're spending too much time researching and not validating your assumptions? Read a bit about the Lean startup. You can also read my short article about validating your idea: https://startuplawyer.co.il/everything-you-need-to-know-about-a-privacy-policy-for-your-website-or-mobile-app/ (article will be up in a day. I'm busy updating and backing up the website). And remember: Facebook wasn't the first social platform. Google wasn't the first search engine and Tinder wasn't the first dating app. Meaning that even if someone is doing it, doesn't mean that it still isn't something you could/should do. Good luck! I am a mentor on Startups.com, an international lecturer on entrepreneurship and negotiation, and a commercial startup lawyer. I've successfully helped over 400 entrepreneurs, startups and businesses and I would be happy to help you. When scheduling a call, please send me some background information and the 2 main questions you want answered so that I can prepare in advance (to give you maximum value for your money). My reviews: https://clarity.fm/assafben-david

Founder

Co-Founder query


Assaf Ben-David

Mentor, Entrepreneur, Lawyer, Public Speaker

Hi Good question. There are definitely documents between co-founders. The most important one being a 'co-founder' agreement. I draft lots of them each month, and this is a very important agreement (especially considering that the #3 reason for startup failures is fights between co-founders). You also want to be sure that the stock is allocated to you. This can be done by giving you a A Deed of Assignment of Stock Subscription, or by updating the company registrar of the transfer of stocks (shares) - but the process depends on which state the company is registered in. Good luck I am a mentor on Startups.com, an international lecturer on entrepreneurship and negotiation, and a commercial startup lawyer. I've successfully helped over 400 entrepreneurs, startups and businesses and I would be happy to help you. When scheduling a call, please send me some background information and the 2 main questions you want answered so that I can prepare in advance (to give you maximum value for your money). My reviews: https://clarity.fm/assafben-david

Aviation

Would you start a new air transport service with only one airplane and one route?


Assaf Ben-David

Mentor, Entrepreneur, Lawyer, Public Speaker

If it's feasible then yes. But in this industry you really(!) need to know what you are doing! Many have tried and failed. Consider leasing an airplane first to see if there's demand and if the economics of the business make sense. Good luck

Equity Funding

Funding - Series A


Assaf Ben-David

Mentor, Entrepreneur, Lawyer, Public Speaker

Please provide me with more details and I will be happy to check if I can point you in the right direction. What is the tech? Defense of what? Cyber? What stage are you at? What is your background? Is the software ready? How was it written. So much missing info...

Strategic Planning

How can I legally take published statistics, print it on a t-shirt, and sell it for a print on demand business? How must I cite my source?


Assaf Ben-David

Mentor, Entrepreneur, Lawyer, Public Speaker

This is not legal advice, because it depends on a lot of information that is missing, but just to give you a general understanding: Citing/referring to the source of the information does not mean it is ok for you to use that information - even if the information is "public". If I leave my car out in a public parking lot, it is still mine and leaving it there doesn't mean that you can use it. The same applies to me putting something on the internet. Even if it's public (like on Google), doesn't mean I am allowing you to use it. Each piece of information (statistics, pictures, music...) is owned by someone, and either they offer a license which tells you how you can/can't use it, or you have to contact them and get their explicit permission. I am a mentor on Startups.com, an international lecturer on entrepreneurship and negotiation, and a commercial startup lawyer. I've successfully helped over 400 entrepreneurs, startups and businesses and I would be happy to help you. When scheduling a call, please send me some background information and the 2 main questions you want answered so that I can prepare in advance (to give you maximum value for your money). My reviews: https://clarity.fm/assafben-david

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EntrepreneurshipStartupsStartup ConsultingPublic SpeakingCoachingBusiness planningBusiness StrategyEarly-stage StartupsLife CoachingLegal Advice