Aiaze MithaClarity Expert
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Founder of Amarante Consulting and Advisor to several startups. Passionate about innovation in the mobile payments space, new approaches to financial services design and delivery and mass-market opportunities in emerging markets. Experience with large organizations and startups across 35 countries.



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Depending on the market, a bank is going to look at a combination of low-cost customer acquisition (particularly in strategic growth segments), mass-market desposit mobilization, credit portfolio growth and fee-based income. The respective weight of these, in terms of relative importance, will depend on the bank and its strategic objectives. It will also vary based in whether you are talking to an acquiring or an issuing bank. The best way to approach a bank is therefore to identify which core business element your startup is best positioned to support, and which bank is likelier to find the value prop attractive. I would suggest talking to the head of retail banking, the head of credit business and the head of acquiring business.


I have spent the last 7 years specializing in mobile payments in emerging markets, from market entry strategies to service design and roll-out for banks, telcos and innovative start-ups in that space. I can certainly assist with fine-tuning of the business model, insights on market specificities and ecosystem build-out. Happy to have a call to discuss further.
Cheers,
Aiaze


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