Keith Shields

About

Keith Shields is the Co-Founder and CEO of software development company Designli. Designli maintains a focus on building beautiful, transformative digital products for startups and enterprise clients.

Articles

Building a Better MVP: How to Say “No” to the Wrong Things So You Can Say “Yes” to the Right Things

Keith Shields, Co-Founder and CEO of Designli, shares how to ensure product development teams focusing on the most important things when developing a product MVP.

How Startups Can Build Effective Buyer Personas | Startups.com

Buyer personas make your marketing more effective — and save you from making costly mistakes. Here's how you can build them the right way.

How to Use Customer Stories to Grow Your Startup

Keith Shields, Co-Founder and CEO of Designli, shares how startups can take advantage of truly inspiring customer stories to help with marketing and sales.

Transparency is Good for Business: 4 Ways to Get Started Getting Real

Keith Shields, Co-Founder and CEO of Designli, explains why startups have a unique advantage over corporations when it comes to transparency, because they’re still shaping their culture and values.

3 Ways to Create Better Customer Journey Maps

Keith Shields, Co-Founder and CEO of Designli, discusses three methods of creating better customer journey maps that help craft an exceptional experience.

Using Social Media to Build Your Startup

Social Media for startups companies is imperative. By maintaining a presence from the beginning you can build connections and trust with your audience.

The Most Prevalent Startup Myths Debunked

The most common startup myths debunked. Knowing these common startup myths and working hard on the right things, will set you up for startup success.