Currently I do not have a working service/product, but have a clear focus as to what I want the application to be. Since my focus is college students I plan on taking the marketing strategies I have chosen to follow to my college campus and other local college campuses in my area. Also by the help of old high school friends that are at other college campuses. By the way I have a full business plan. Before this I am planning on creating a large amount of stickers, flyers, contacting college newspapers, new stations, posting on social media and then have them directed to the landing page that I am currently creating. Since I want to keep costs low is this a decent way of getting it out? On this landing page I am going to encourage them to sign up for the newsletter to get somewhat of an idea of how many people are actually interested. Im doing this portion to validate my idea and attract potential investors when I pitch the idea. I feel like I am headed in the right direction, but somewhat scatterbrained because it's so much. I am not an app developer whatsoever so searching a CTO is also on the to-do list. So am I headed in the right direction? Would love to speak with someone if possible. Thanks!
I've created several MVPs for startup ideas, so I understand how to pair large ideas down into the most essential proof of concept and build it.
What's the main value add of your new social network? If the main value add is that it's a community specifically for a certain group of people, I would start by actually creating a community and getting those people involved in the community. If you can show that people actually use and value a community of specific people, that is way more compelling than just email signups of people that are interested in possibly leveraging a community that doesn't exist yet.
If I were you, I would use something like https://clubhouse.cc or Slack.com or Google Groups or Facebook groups to actually create a community and see whether or not it's a value add to your targeted users. Then when you prove that there are people leveraging the community and engaging, it's an easy sell to an investor that you just need money to build a custom app for your community, rather than a shot in the dark based on email signups.
Answered 9 years ago
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