To get the results in managing the social media presence of a non-profit that educates people who want to be entrepreneurs you must understand several things.
1. Too often business owners buy into the idea that ‘I have to be there. Do not think of social media as just a megaphone for your business but think about how it can help you reach your goals. John Jantsch, business marketing consultant, speaker, and author of Duct Tape Marketing.
2. Concentrating on growing audiences and engagement on LinkedIn can absolutely boost sales and conversion rates.
3. The key thing with Facebook is to remember that the algorithm they use rewards posts that have interaction. If a business posts something but no one responds, then Facebook will not show it to anyone. It is going to get more difficult, as Facebook announced they are going to be changing their algorithm. A car dealer could post a picture of someone buying their first car and, sure, it is interesting enough.
4. It is an opportunity for you to connect, in a meaningful way, with the people who have helped you and supported you in business. If you think about the 10 to 20 most important people in your business world, social media allows you to recognize and thank them for helping you along the way.
5. It is your personal brand first, and your job or business second.
6. You can create a strategy and get better results with less time and effort.
7. If you have a service-based business, consider a photo with words or a photo that complements your text.
8. Social media can feel overwhelming, especially to the already stretched-in-a-million-directions entrepreneur. Even business owners who hate social media can be successful if they are strategic in their approach.
Besides if you do have any questions give me a call: https://clarity.fm/joy-brotonath