Assuming that all other things are created equally among competitors in the tech startup world, what do you think is the best way to differentiate?
Branding.
Marketing gets our attention, but it doesn't guarantee that we'll like what we see.
For apps, much of the branding is visual. That means a clean but luxurious user interface.
Another crucial way to differentiate yourself is with the brand name itself. That's my focus.
Answered 9 years ago
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