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Results for: Pricing Strategy

That is always a tuff call, to take the profit at the start of the project or to make a great profit at the end. Not only is this tuff for you, your customer has the same analysis. I would offer plans that do both, that would give you a mix of the upfront revenue that you need and back end profi...

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So the firs thing I wonder about this is not what the price will be, but how will you get mental health providers to integrate the app into their workflow? What is the ROI specifically that would make a company want to buy this? How can you justify the cost with the value provided? Is this someth...

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What you are asking for has one simple answer: Marketing. I assume however that you would want a more specific how to guide for such marketing efforts. I won't venture in giving you a ton of possible irrelevant examples but I would like start our conversation by saying that if there is no marke...

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Are you the manufacturer or reseller? If you are the reseller, typically about 40-50% above cost. Use the MSRP as an indicator.

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You're describing the problem, it's setting, and your platform very vaguely. But from general principles, it's best to charge in the least noticeable way possible, so a % of the seller's commission would be the best method. That way it's invisible until a sale comes through, and even then, it o...

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Your problem is typical of a start-up that treat product pricing as a quantitative problem, or an afterthought. As a matter of fact, product price is directly related to marketing and consumer psychology. Your intent to use same pricing for different membership plan speaks volume about the conund...

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As Seth Godin once said "If all your customers care about is price, its probably because you haven't given them anything else to care about!" Get those numbers on bad handling, shipping delays, lost packages and differentiate yourself from your competitors! Repackage what it is you do, in the wa...

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Questions you should think about (assuming you have existing customers) * Can you run these case-studies past your existing customers' buyers to see what you're missing? Basically why is a use-case, whitepaper not convincing enough? * Can you get prospects to talk to existing customers or do a w...

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There are quite a few issues multiplying apps on the app store itself. So I'd save that for a time when you have some very precise discovery to do. My recommended growth hack strictly for a short-term test is to price the app on the store at the lowest figure you want to test, while naming a ran...

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My absolute first advice would be not to launch the app at a low price then raise it up later on. That's an absolute No No. There is no real rule to price your app. My suggestion would be to look around the app store of similar apps to get an idea of what they are priced at. Once you launched...

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