Questions

Results for: Email Strategy

It depends on the source of the leads for the B2C. It is a very personal experience and also depends on the relationship level you have with the clients. I have clients who are very successful with a more moderate approach. We have worked out a pattern where they contact them within 5-7 business ...

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I'm a developer at Clarity and was involved in the development of this feature. This specific feature was developed in house. We keep event logs around for a log of things and this feature is built on top of that. When you visit a certain page showing interest in an expert, we'll schedule a job ...

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Your emails have a lot of room for improvement. You have to: 1) Give a 1 sentence intro 2) Get right to the point quickly in a clear and easy to understand way. Eliminate all the long winded and confusing language (i.e. everything in quotes: "business attitudes towards....provision") 3) Most p...

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The answer to this varies wildly. It is dependent upon what you're asking the customer to do, what your relationship with them is, and what barriers they need to navigate to signup again (your stated win-back goal). I've seen success rates as high as 80% and as low as single digit. I don't thin...

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This is a tricky question and a bit hard to follow, just FYI. My first thought, and I apologize if it sounds rude in any way, is that if you are a lead generation service or can do that, wouldn't you be able to do that for yourself? I am a 10 year veteran marketer and constantly face newbies wh...

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Tricky. Likely many email addresses are dead + others have forgotten your name + why they subscribed. Your steps. 1) Clean your list. 2) Place a link at top of each message that says. Report this message as spam, which then connects to a non-interactive, instant unsubscribe mechanism. This ...

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I will recommend you to use EasySendy, Vero or AutoPilot. You should know anyway than sending emails is expensive and that should be considerate in your costs.

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A lot depends on the service you're offering. But I'd definitely include case studies of previous clients. Don't just offer testimonials but weave a story around your previous clients' experiences. Again, I could help more if I knew what you were offering. Another useful strategy is to offer ...

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In general, your database has value. Probably very little, but value, nonetheless. It would have considerably more value if you revived it and were able to prove that you had a viable business and active user base. While there are investors who buy dormant businesses, you'll find a much larger ...

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