We have been wholesaling them out locally and selling them through our website. However, we are limited in this regard because we can only sell locally on our website. This is because they must be refrigerated so they cannot be shipped unless we overnight the cupcakes and obviously most don't want to pay overnight shipping prices for dog cupcakes. We are stuck but I am convinced there is a market for them. Retail? Wholesale? Franchising the brand of Canine Cupcakes? Please help, any advice would be greatly appreciated! Thank you so much.
Kudos to you on jumping in and actually starting your start-up! And congratulation on your initial success (finding a market and making sales).
It sounds like you've hit a proverbial wall... In that your original business model is maxed out.
If that's the case - This is point where you need to pivot. (In other words - you may not need a new business model.)
However, without knowing more about your current business model and the details of your business (including whether you are profitable or not, what your margins are, what your current capacity for production is, resources, etc) it's impossible to help with a business model that has any reasonable chance of success.
Any suggestions you receive without more data would be literally blind guesses... Not the kind I'd invest in.
I'd highly suggest you seek the assistance of a business coach (or find an experienced entrepreneur to partner with).
I wish you the best of luck in your future success!
Answered 10 years ago
Access 20,000+ Startup Experts, 650+ masterclass videos, 1,000+ in-depth guides, and all the software tools you need to launch and grow quickly.
Already a member? Sign in