I want to start a blog about interiors and home styling (high end) and then have an ecommerce store selling items mentioned in the blog. Later on, I want to have a sort of booking marketplace to book travel design experiences. 1. Is this a viable business idea? 2. Should I position it as a blog, an ecommerce site or travel?
Easy - start upside down... your last value proposition point is something that you could easily do and is interesting to penetrate today noisy world -> travel design experiences.
In todays wickedly noisy world, you need to execute with quality BUT THAT IS NOT ENOUGH - you need to DO THINGS DIFFERENTLY ... you need a 'tip of the spear' message /brand to pierce the noise of the market.
* travel design experiences* this is interesting and you could easily make this happen and create a site and sell limited availability to fun and well planned unique access all around 'design' - it could be obvious or just mind opening creative events/places etc (Go to X city, and meet w ABC design experts, and see XYZ museum or artist or fashion person and show rooms and ...)
And with THAT brand "travel design experiences" you then would be able to create really cool content for a blog and IG and perhaps sell items you find along the way (or host a marketplace).
Start Here -> "travel design experiences"
easy, fun, low cost and commitment and informs all the rest....
Bob
PS: "Think like a Challenger" to break thru the noise.. if im not clear enough above you can watch me scream about this in this 1 minute video I did for Wpromote (we built it from 50 to 475 people top performance marketing agency - all around 'thinking like a challenger')
Wp Challenger 1 min
https://www.youtube.com/watch?v=KFYrCE9coCY
Answered 4 years ago
Access 20,000+ Startup Experts, 650+ masterclass videos, 1,000+ in-depth guides, and all the software tools you need to launch and grow quickly.
Already a member? Sign in