Im basically from India, my company provides services such as Product Design ,Electronic, Mechanical, Development, Prototyping, Manufacturing of Plastics, Rubbers, Sheet metals, Machined parts, Work and test benches, PCB,etc, We even help startups. We always supply with good quality products as per any specific standards, provide competitive pricing and ensure that our customer is satisfied and build a long term relationship with them. We do have few big customer in US and Europe, but i want to i increase my customers and find more companies to supply to in US and Europe, basically marketing my services there?
I support the other answers given here, and add this.
- Go and join the professional trade bodies who represent the industries for your existing clients. Ask your existing clients what these are.
- Once you are a member, you will be able to see a membership list of other organisations who are also members
- Plan outbound marketing to approach these companies and see if they want to also work with you.
Lastly, consider visiting the annual conferences and trade shows which these professional bodies run because you will then meet in person with prospects. Many people find it easier to sell their expertise face to face. You could consider doing a trade show stand as well where you can display your past work and the logos of your clients. This builds trust and can start discussions.,
In summary - you need to learn the process of B2B new business, you need a strategy for your new business development and then you need a regular tactical execution process to deliver the new business programme.
You may choose to hire an external advisor to help write the strategy, you could get an in-house salesperson to deliver the tactical execution as well, depending on the size of your contracts and how many you need to get in order to pay for their salary plus commission to make it worthwhile for the business.